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Why reaching the right audience matters more than reaching everyoneReach alone no longer defines marketing success; relevance does. This piece argues that engaging decision-makers matters more than mass imp...- The Rs 200 meal is the new battleground for Swiggy, Zomato and other food delivery companiesFood delivery companies are adapting strategies to attract everyday officegoers. Swiggy and Zomato offer value meals and targeted discounts...
- World Cup streaming giant draws scrutiny for promoting gamblingBrazilian regulators are looking into CazéTV's aggressive betting promotions during FIFA World Cup broadcasts. The popular YouTube channel ...
- TCS Q1 profit rises; Nandan Nilekani's biggest VC betTCS kicked off FY27 with growth in revenue and profit. This and more in today's ETtech Top 5.
- Turkey wants more Indian travellers than ever before: Exclusive wedding packages, MICE opportunities & 2026 events take centre stageTürkiye aims to significantly increase Indian arrivals by 2028. The nation is partnering with Indian planners for weddings and MICE events....
- Quote of the day by Oprah Winfrey: ‘Your struggles do not define you. The reason I have been able to be so financially successful...’ Life lessons on challenges from famous TV host and actressQuote of the day by Oprah Winfrey shows how struggle ultimately fuel purpose and ultimate success. Her focus on creating value, not money, ...
- These large-caps have ‘strong buy’ & ‘buy’ recos and upside potential of up to 29% in one year, according to analystsFor long in the clutches of bears, the Nifty and Sensex now appear to be making serious attempts to think positively. The big question now ...
- Meta CSAM breach triggers calls for digital safety rules overhaulThe notice to Meta has put the spotlight on India’s intermediary liability framework, triggering the question whether it is equipped to dea...
- When in India, play by Indian rulesIn response to a BBC Eye investigation, India's government has instructed Meta to deactivate Instagram ads that promote child abuse. Meta h...
- Netflix, Disney+, Amazon appeal French investment rulesStreaming platforms Netflix, Disney+ and Amazon's Prime Video said Monday they have filed appeals with French authorities to challenge new ...
- Obsession, the steady rise of ‘horror-coated’ drama films and their quiet takeover of the mid-budget theatrical spaceLow-budget horror film 'Obsession' has shattered expectations, raking in over $400 million worldwide and becoming a top-grossing horror fli...
- On This Day in History, July 5: Amazon founded, Seinfeld premieres, Bikini debuts, Venezuela declares independence, Cape Verde gains freedomOn This Day in History, July 5 highlights pivotal moments that shaped politics, science, culture and global history. From Isaac Newton publ...
- PM Modi uses meme line 'Sun rahe ho na Vinod' in his speech, has audience in splitsPrime Minister Narendra Modi delighted the audience in Sanand, Gujarat, by referencing the popular meme "Sun rahe ho na Vinod" during his s...
- Alpha OTT release details: Where and when to watch the Alia Bhatt-Sharvari starrer spy-thriller after theatrical runAlia Bhatt and Sharvari's Alpha has released in theatres and is expected to stream online after completing its theatrical run, although the...
- Late kick-offs drag FIFA World Cup 2026 TV ad volumes down 14% in IndiaThe FIFA World Cup 2026 saw a significant drop in linear TV advertising in India, with unfavorable match timings and a paywall on ZEE5 impa...
- Quote of the Day by George Harrison: ‘As long as you hate, there will be people to hate’ - Why holding on to anger often hurts you more than anyone elseQuote of the Day by George Harrison suggesting our internal battles shape our perception of the world. His quote, 'As long as you hate, the...
- Cracks in cola kingdom: India's duopoly faces biggest test in decadesIndia's cola market is undergoing a significant transformation, moving beyond the traditional Coca-Cola vs. PepsiCo rivalry. Reliance's Cam...
- Latest Malayalam OTT releases of the week: Mollywood Times to Super Subbu to Muthassi, new movies and shows on Netflix, JioHotstar, Prime Video, SonyLIVThis week, Malayalam OTT platforms are buzzing with new releases catering to every taste. Dive into the psychological dark comedy Mollywood...
- Victor Willis death: How did Village People lead singer die? From 'Y.M.C.A.' hit to regular fixtures for Donald Trump rally, all about Texas-born music legendVictor Willis cause of death: Village People name was long assumed to be a reference to Greenwich Village in New York, which was the center...
- Tourism ministry, Google ink MoU to boost promotion of India's destinations via digital techIndia's tourism sector is set to receive a significant digital boost as the Ministry of Tourism partners with Google. This collaboration wi...
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