Marvel Studios has already started prepping for Avengers: Doomsday months before the release. Advance tickets for premium-format screenings...

Streaming platforms are grappling with viewer retention challenges, primarily due to content delays and escalating subscription fees. As au...

Food delivery companies are adapting strategies to attract everyday officegoers. Swiggy and Zomato offer value meals and targeted discounts...

After a successful theatrical run and premium video-on-demand release, the horror thriller Obsession is set to arrive on Netflix allowing s...

Hollywood producer Emma Thomas sees India's strong cinema attendance as a positive sign. She expressed excitement about bringing "The Odyss...

JioStar is integrating generative AI for conversational content discovery and commerce. This technology allows users to find shows and prod...

Netflix India plans four weekly releases in the latter half of 2026. The platform is broadening its programming beyond scripted shows to in...

Building a recognised brand takes more than reach. As organisations compete for the attention of business leaders, trusted platforms and me...

Indian broadcasters and streaming platforms are significantly increasing investment in premium non-fiction content. Unscripted programming ...

Star Plus is strategically re-entering premium non-fiction programming after a long hiatus. The channel has launched India Ke Top 1%, an ad...

Supergirl movie opened to disappointing box office numbers globally. The film is reportedly heading to digital platforms less than a month ...

Business leaders discover brands through trusted environments, meaningful industry conversations, and credible platforms, not just advertis...

Minions & Monsters has released exclusively in theatres, with Universal Pictures yet to announce its official OTT premiere. Based on the st...

The FIFA World Cup 2026 saw a significant drop in linear TV advertising in India, with unfavorable match timings and a paywall on ZEE5 impa...

Reaching the right audience today requires more than a successful campaign. As brands look to engage decision-makers in meaningful ways, in...

Zee Entertainment Enterprises has secured exclusive Indian broadcast and digital rights for Germany's Bundesliga football league for five y...

The highest-grossing film of 2026, Obsession, is set for its digital premiere in India. This psychological horror thriller, made on a shoes...