Ecommerce companies are hiring more than they did in the past two years as the busy festive season shapes up. This and more in today’s ETte...

After a challenging first half of 2025 due to geopolitical tensions and a wet summer, consumer companies in India are set to increase adver...

Bigg Boss and Kaun Banega Crorepati are set to see increased viewership and advertising revenue during the festive season due to the absenc...

So far, brands have done insufficient work or justice to women who embellish the wisdom and sanity of society. This could be a function of ...

On the list is an insurance major which after coming under pressure post budget has seen an up move. These companies have come on the list ...

The film 'Laal Singh Chaddha,' starring Kareena Kapoor, is among several that have suffered as a result of boycott demands.

As the market witnesses volatile movement there are few large cap stocks which are still finding favor with analysts . ET screener powered ...

Brands are categorically asking creatives and marketers to steer clear of religion, politics or anything that has the potential to offend, ...

This week, AU Small Finance Bank faced backlash online for an advertisement that featured actors Aamir Khan and Kiara Advani. The ad, which...

If boycotts are a form of legitimate protest, then social media users seem to have taken that to another level these days. Anything and any...

The clip irked netizens who accused the ‘Atrangi Re’ actor of allegedly promoting dowry.

Some of the top consumer-facing FMCG and apparel and lifestyle companies are advancing their festival season planning and product promotion...

The fascinating world of khadi is slowly becoming synonymous with no-frills luxury and, in the process, spinning tales of revival aplenty.

The trend, which is called micro segmentation and advocacy, comes across strongly with Coke bottles being embossed with 20 descriptors in 1...

Two acts of political symbolism set the backdrop for Tuesday afternoon’s show in the Lok Sabha, where the ruling NDA had promised a googly.

Facebook is looking to tap the enthusiasm in India for online shopping by launching a shopping festival named Tied Together on the occasion...

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