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MOJ SHORTS
Moj crosses 500 million downloads, doubles daily user time spentMoj, owned by Mohalla Tech, has surpassed 500 million downloads on the Google Play Store recently. It ranks fourth in India’s Social Media ...- As microdrama content explodes, ShareChat says the algorithm could determine what gets seenCharan said falling production costs and the use of artificial intelligence would lead to more stories being produced at greater speed. As ...
- Mohalla Tech partners with Pratilipi’s Double Tap Films to distribute 75+ stories as microdramasMohalla Tech, parent of ShareChat, Moj and QuickTV, has partnered with Pratilipi’s Double Tap Films to adapt more than 75 stories into micr...
- From reels to episodes: 80% Indians embrace microdrama as new entertainment habitMicrodrama is now a mainstream Indian entertainment format, with most audiences preferring it. Viewers spend over fifteen minutes daily wat...
- JioCinema partners ShareChat to provide short-form content for Olympics 2024ShareChat and JioCinema have joined forces to provide exclusive short-form multilingual content centered around the Paris Olympics 2024 fro...
- JioCinema to showcase sports content on ShareChat and MojThe partnership is aimed at helping JioCinema engage more deeply with consumers of regional content by being present on social platforms an...
- Short-video app Chingari lays off around 60 employeesThe development adds to the woes for people working in start-ups where a large number of employees are being frequently laid off. Recently,...
- Moj enables creators to make video content in Dolby VisionThis move will make Moj the first Indian social media platform to implement Dolby Vision image quality.
- ShareChat launches certification programme for marketers, advertisers and brandsThe idea behind this free-of-cost, learning programme is to enable brands to leverage ShareChat and Moj’s network of more than 400 million ...
- Interview | Focus is on profitability, growth at all costs never sustainable: ShareChat CEOThe Bengaluru-based firm, backed by Twitter and Snap Inc, has cut its cash burn down by a third compared to the same time last year, ShareC...
- Indian short-video apps see $19 billion monetisation opportunity by 2030: reportAt present, only 1% of the overall digital advertising spends accrue to short video apps, according to the report.
- Brands now rope in regional influencers to win over small towns, villagesInfluencer marketing is changing the rules of brand outreach as social media has emerged as one of the primary influences for people in non...
- ShareChat parent raises $255 million from Google, Times Group, others; valuation jumps to $5 billionExisting backers like Temasek also participated in the latest round, which comes at a time when investors have become skittish amid a fundi...
- Short Video app Moj to help creators earn Rs 3,500 crore over 3 yearsThe programme includes grooming through preliminary and advanced genre-based training courses, mentorship, spotlight programs, and in-depth...
- MX Takatak to merge with ShareChat’s Moj to create India's largest short video platformThe combined short video platform will have over 300M MAUs and 100M strongcreator community. MX Media and its shareholders will become stra...
- Flipkart and Moj announce collaboration for video and live commerceThe collaboration will help Flipkart scale video commerce in the country and engage the next 200 million ecommerce customers.
- ShareChat’s Moj partners with Snap for Snapchat CameraThe integration allows Moj to leverage Snap’s nine-year investment in the Snapchat Camera, thus enhancing user experience on the homegrown ...
- ShareChat closes $40 million in Pre-Series E funding to aid Moj's growthThis current round of funding will be utilised towards driving growth for Moj, the newly launched short video platform, ShareChat said.
- ShareChat closes $40 million in Pre-Series E to aid Moj’s growthThis current round of funding will be utilised towards driving growth for Moj, the newly launched short video platform, it added. ShareChat...
- ShareChat users can now pick songs from T-Series library to add to their videosIn June, Facebook signed a global licensing deal with Saregama.
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