ShareChat launches certification programme for marketers, advertisers and brands

The idea behind this free-of-cost, learning programme is to enable brands to leverage ShareChat and Moj’s network of more than 400 million monthly active users (MAUs) to reach millennials, and create campaigns that drive great results, the company...

ETtech
Google and Twitter-backed social media platform ShareChat has launched ShareChat Learning Hub, a certification programme designed for marketers, advertisers and brands.

The idea behind this free-of-cost, learning programme is to enable brands to leverage ShareChat and Moj’s network of more than 400 million monthly active users (MAUs) to reach millennials, and create campaigns that drive great results, the company said.

It also aims to highlight the potential of short-form videos to drive campaign messaging in a differentiated manner for young India.


The online programme is suitable for entry to senior-level managers, social media professionals and entrepreneurs who can sign up for free and earn a shareable certificate upon completion.

Udit Sharma, Chief Revenue Officer, ShareChat and Moj said, “We understand the pulse of diverse language-first Indian users and young India. ShareChat Learning Hub is a step towards enabling brands, advertisers and marketers to deploy our ad formats and content innovations that have been designed keeping in mind the media consumption behaviour of Gen Z audiences on ShareChat and Moj.”

The course will also provide a step-by-step guide on using ShareChat and Moj’s advertising dashboard, will offer a structured learning experience and keep track of class performance through practice tests and quizzes.
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Over 200 brands including Airtel, Pepsi, Realme, Godrej, and ITC Ltd. have already collaborated with ShareChat for its native ad campaigns and immersive ad formats to reach their audience and grow their business.
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