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AIRLINE LOYALTY PROGRAMMES
Post Chandrasekaran, the head that wears the Tata crown won't rest easyAs N. Chandras ekaran prepares to step down, Tata Sons faces a pivotal succession dilemma. The new chairman will take the reins of iconic b...
Akasa Air launches Akasa Elevate loyalty program to boost network expansionAkasa Air has launched its new loyalty program, Akasa Elevate, to enhance customer retention. Members can earn points on flights and ancill...
Want airplane seat upgrade without paying extra money? 5 ways to get a premium experience for the price of economyFlying in business or first class doesn't always have to mean paying a premium fare. While airlines now sell more premium seats than ever b...
IndiGo's next flight plan: Airline targets bigger global push, diaspora traffic through IndiaIndiGo marks twenty years by planning a significant international expansion. The airline will induct new aircraft to connect the global Ind...
Singapore Airlines says tangible progress made in Air India's fleet renewal, service enhancementsSingapore Airlines reported tangible progress in Air India's fleet and service enhancements. The airline group's stake in Air India is a ke...
ET Exclusive: Tata Sons reported a 22% increase in annual profit for the year ended March 26Tata Sons reported a 22% rise in FY26 standalone profit to ₹31,961 crore, driven by investment gains and stronger portfolio earnings. Chair...
Boarding call: Can Adani succeed where so many airlines have failed?Adani Group's potential airline entry could reshape India's aviation industry, but challenging the IndiGo-Air India duopoly will demand yea...
Air India, Saudia to expand strategic cooperationAir India and Saudia have signed a preliminary pact to expand their strategic cooperation. This memorandum of understanding sets out a phas...
Air India and Saudia expand codeshare, strengthen India-Saudi connectivityAir India and Saudia have signed a memorandum of understanding to expand their strategic partnership. This agreement aims to improve air co...
CCPA imposes Rs 1 lakh penalty on SpiceJet for using dark patterns on booking platformThe Central Consumer Protection Authority (CCPA) has imposed a Rs 1 lakh penalty on SpiceJet for using "dark patterns" on its flight bookin...
Lessors aim to reclaim SpiceJet aircraft due to increasing unpaid rentalsAircraft lessors are repossessing planes from SpiceJet after the airline failed to pay lease rentals. The finance leasing arm of Industrial...
Air India gets DGCA nod for electronic technical logbooks use for B787 and 777 planesIndia's aviation regulator DGCA has approved electronic logbooks for Air India's Boeing aircraft. This digital system will replace most pap...
IndiGo, Accor announce reciprocal loyalty programmes partnershipIndiGo and Accor have announced a new loyalty partnership in India. Members can now convert reward points between IndiGo BluChip and ALL Ac...
Air India partners with Booking. com for integrated travel and stay bookings, offering exclusive rewardsAir India has joined forces with Booking. com, a leading online travel agency, to offer a seamless travel booking experience. Through a new...
IndiGo launches ‘Cabs with IndiGo’ airport transfer service across Indian citiesIndiGo has introduced 'Cabs with IndiGo', an airport transfer service. Customers can now book cabs to and from airports across India. The s...
Air India launches revamped customer reward programme with added featuresAir India's Flying Returns loyalty programme is revamped with a spend-based model, no expiry for active members, and benefits across Star A...
- Customer loyalty a myth
Companies that produce or market mass consumption items (including services, like airline flights) are constantly devising ways to retain t...