YouTube Income: India's creator economy needs to be more serious after new monetisation criteriaYouTube’s new Partner Programme eligibility norms are set to reshape India’s creator economy, raising the bar for monetisation and rewardin...
18 Sep, 2026, 09.51 AM IST
Father spent Rs 2,000 on son’s Roblox promotion, forgot to delete card; 9-year-old created a Rs 1 crore bill problem from saved detailsA nine-year-old Minecraft and Roblox creator reportedly used his father’s saved company card details to promote videos on his YouTube chann...
17 Sep, 2026, 02.26 PM IST
Drake FOMO film: New music, Kevin Durant cameo and a glimpse inside his jewellery-filled closetDrake has dropped his highly anticipated film "FOMO," which seamlessly intertwines music with star-studded moments. This hour-long visual e...
16 Sep, 2026, 01.25 PM IST
Not playing to prove anything, but I'd be happy to play for India again: Bhuvneshwar KumarBhuvneshwar Kumar's IPL success makes him a national team contender. He expressed a desire to play for India again. Kumar last represented ...
15 Sep, 2026, 01.37 PM IST
39-Year-old worked 90 hours a week but could barely pay the bills. Now he makes £50,000 collecting from dumpsterAmir Jardan has turned his dumpster diving venture into a thriving full-time income, raking in about fifty thousand pounds each year from s...
14 Sep, 2026, 11.08 PM IST
19-year-old YouTuber builds 300-sq ft. tiny home on parents’ property for $45,000. Here's why more Gen Z are choosing to live independentlyA nineteen-year-old built her own tiny home on her parents' property, avoiding rent. This trend highlights young Americans seeking independ...
13 Sep, 2026, 08.19 PM IST
Archana Puran Singh’s son Aaryamann Sethi’s new Rs 50 crore Madh Island home has pristine white walls, polished wooden floors, beautiful artworksOn his YouTube vlog, Archana Puran Singh's son Aaryamann Sethi showed off his brand-new house to viewers. At first, the actor-influencer ga...
13 Sep, 2026, 08.04 PM IST
Gen Z seem richer than they really are, claims Bengaluru man: ‘They splurge Rs 500 on avocado toast but can’t buy…’; studies say it’s not mindless spendingGen Z are more likely to splurge big on treats such as avocado toasts and matcha tea than buy a home or a car. This is not just mindless bu...
12 Sep, 2026, 11.02 PM IST
Ajay Devgn's Drishyam co-star Shriya Saran lives with Andrei Koscheev in a Mumbai home with Buddha statue in entrance, peacock feather walls, red patterned boundary wall and tribal artShriya Saran and her husband Andrei Koscheev gave fans a tour of their Mumbai home on filmmaker Farah Khan's YouTube channel. The fourth fl...
11 Sep, 2026, 06.49 PM IST
14-year-old UK boy learnt football freestyle tricks watching YouTube only, finishes third in World Freestyle Championship without any coachA 14-year-old boy from Penarth, Wales, James Taylor, has finished third at the NextGen World Football Freestyle Championships in the Nether...
11 Sep, 2026, 12.58 PM IST
Portuguese group D3 sues Meta, TikTok and YouTube over addictive designA spokesperson for Alphabet's Google, owner of YouTube, said providing people with "a safer, healthier experience has always been core to o...
11 Sep, 2026, 10.08 AM IST
No college degree, no formal training: How UP homemaker ‘Dehati Madam’ Yashoda Lodhi built a YouTube career teaching EnglishYashoda Lodhi, affectionately recognized as Dehati Madam, turned her life around following a family tragedy. Utilizing YouTube, she imparts...
09 Sep, 2026, 07.17 PM IST
Who is Kush Shah? Taarak Mehta Ka Ooltah Chashmah actor turns YouTuber, asks Mumbai strangers to let him cook in their homes. Why did he leave the hit TV show?After completing his studies, actor Kush Shah, better known as Goli, has kicked off a YouTube channel where he surprises Mumbai residents b...
09 Sep, 2026, 09.27 AM IST
Udaan to buy Swiggy’s Lynk; India’s BRICS tech pushUdaan is set to acquire Swiggy-owned Lynk Logistics. This and more in today's ETtech Top 5.
07 Sep, 2026, 07.50 PM IST
YouTube pushes India’s content industry towards owning IPIndian content creators are building and monetizing their own intellectual property. YouTube is emerging as a key destination for premium, ...
07 Sep, 2026, 06.00 AM IST
Balaji Telefilms, YouTube join hands for 200-episode premium slate as scripted content finds new digital routeBalaji Telefilms has partnered with YouTube to launch five premium original shows spanning 200 episodes. Ekta Kapoor will lead the creative...
04 Sep, 2026, 11.39 AM IST
Bigg Boss 20: Who is Nitish Rajput? Indian YouTuber who was once banned in Pakistan set to enter Salman Khan's reality showYouTuber Nitish Rajput is rumoured to be a contestant on Bigg Boss 20, although official confirmation from the show's producers is still pe...
03 Sep, 2026, 12.36 PM IST