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RURAL INDIA FASHION CONSUMPTION
Jharkhand farmer wanted to be a wildlife photographer, but now his fashion reels have Bollywood’s attention. How a wardrobe clean-up changed his lifeNishant, a 24-year-old Jharkhand farmer, once dreamed of becoming a wildlife photographer. However, a significant wardrobe decluttering exp...
India apparel market set to reach $146 billion by 2029India’s apparel market is set to grow from $95.7 billion in 2025 to $146.3 billion by 2029, a 9% CAGR, driven by rural and smaller-town con...
Myntra's Big Fashion Festival returns Oct 8 at Midnight with 8 mn+ styles, celebrity collabs and 100+ new launchesMyntra will launch its Big Fashion Festival on October 8. This year, the festival will showcase over 21,000 brands and more than 8 million ...
Dabur expects double-digit Q2 revenue growth on strong India FMCG, overseas demandDabur India expects consolidated revenue to grow in double digits in the September quarter, supported by strong performance across its Indi...
Dabur India expects double-digit revenue growth in Q2 FY27Dabur India anticipates strong double-digit growth in its consolidated revenues and India FMCG business for the upcoming quarter. Demand co...
World Bank raises India FY27 growth forecast to 7.1%, flags oil, El Niño risksThe World Bank has upgraded India's economic growth forecast to 7.1% for fiscal 2026-27. This change reflects strong domestic consumption, ...
Festive cheer shifts beyond metros as consumer brands bet big on small-town IndiaConsumer brands are turning to tier-2 and smaller cities for festive-season growth as urban consumption weakens. Titan, Nykaa, Biba, Fabind...
Mad Sandhu death reason: Who was the social media influencer and what happened to him? Check detailsMad Sandhu news: Mad Sandhu, a makeup artist and social media influencer, was shot dead in Punjab on Saturday. He sustained two gunshot wou...
Mad Sandhu death: Makeup artist-influencer known for LGBTQ+ advocacy dies after fatal shooting attackPunjabi makeup artist and influencer Mad Sandhu was shot dead in Amritsar after two unidentified men allegedly opened fire at him. As polic...
Weakest monsoon since 2015 prompts ICRA to cut FY27 farm growth forecastIn 2026, the Southwest monsoon recorded rainfall at 87 percent of the long-period average, the lowest since 2015. ICRA has lowered its agri...
Khadi over the decades: How Gandhi’s fabric found a new lifeKhadi remains an important symbol of India's independence and has significantly grown as a commercial entity. The sales and production of k...
India growth may slow to 5.5-6% in H2FY27 as capex moderates: ReportIndia's economic growth is projected to slow to 5.5-6% in the second half of 2026-27. This slowdown follows a robust growth of 7-7.5% in th...
India’s fuel demand splits in September as petrol, diesel rise and LPG fallsPetrol and diesel sales increased in September by 7.2% and 4.9% year-on-year, respectively. The rise in petrol consumption was supported by...
New data points to a sharper divide in consumption trends in rural, urban IndiaIndian households in urban areas are showing a decline in quarterly expenditure while rural spending is increasing. A study indicates urban...
India Inc can weather 50 bps rate hike, El Nino impact: CrisilCrisil Ratings stated that India Inc will manage the expected 0.50 percentage point rate hike. The agency also indicated that rural demand ...
Poor man’s gold may become India's next big story as the silver horse risesSilver is gaining ground in India as record gold prices push consumers towards a more affordable precious metal. Prices have surged 160% in...
Exports, rising power demand to support manufacturing growth despite rural weakness: ICICI BankIndia's manufacturing sector is projected to grow, supported by increased exports and a strengthening investment cycle. Industrial producti...
Triple shock rattles India’s FMCG basket as 68% of categories lose volumeIndia's FMCG market is experiencing significant challenges as higher costs and rural income pressures affect consumption patterns, NielsenI...
India’s big upgrade wave: Rs 1 crore+ homes, premium cars, Swiss watches & pricier phonesPremiumisation trend is spreading beyond affluent urban consumers, with households upgrading across homes, cars, travel, smartphones, appli...
India’s next consumption wave can’t be built for urban elite alone: FM SitharamanFinance Minister Nirmala Sitharaman urged corporate India to look beyond affluent urban consumers. Rising incomes will drive future consump...