Bullet, backed by Zee Entertainment Enterprises, has launched Trinetra AI, a platform that uses artificial intelligence for filmmaking and ...

Kuku Technologies, operator of Kuku FM and Kuku TV, is planning a Rs 3,000 crore IPO. The company aims for a Rs 15,000 crore valuation. Fun...

India streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...

Experienced television writers are flocking to India's micro-drama sector. This new avenue offers higher content volumes and faster payment...

Major production houses are exploring micro-drama format as a test bed for IP and branded content opportunities.

Amazon Prime Video is integrating Amazon MX Player to create India's largest streaming destination, combining free and paid content. This m...

Infosys closed FY26 with strong numbers aided by ⁠a pickup ⁠in demand from its banking, energy and communication segments. This and more in...

Pratilipi has launched Double Tap Films, India's first data-backed microdrama studio. This new venture will create short, vertical videos u...

As the live social entertainment startup’s business expanded, its expenses rose in tandem. Since its founding in July 2020 by Saurabh Pande...

Cricket star MS Dhoni has invested in Kuku, a mobile storytelling platform. He is also the brand ambassador for Kuku TV, a micro-drama app....

Micro dramas are poised for significant growth, projected to reach $4.5 billion by 2030 with 31% annualised growth. This mobile-first conte...

India’s fast-growing micro-drama segment may face monetisation challenges as concerns over automatic subscription renewals discourage users...

Tata Play Binge is launching a new content category called Shots. This features short, vertical micro-dramas designed for mobile viewing. T...

The rise of micro-drama content in India is nothing short of astounding, captivating over 73 million viewers in just under a year. This exp...

Two-minute content creation apps from China, Ukraine and France are finding ways to venture into the Indian market.

In a digital era, micro-drama applications are gaining immense popularity across India, catering to the audience's love for rapid storytell...

In China's booming micro drama industry, 69-year-old actor Zhu Jian stars in "Grandma's Moon," a series of minute-long episodes designed fo...