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MICRO DRAMA APP
Zee Entertainment to raise $241 million for stategic initiativesZee Entertainment is all set to gather 23 billion rupees to fuel its ambitious business strategies, following a significant win in securing...- West Bengal's electronics factory push; Fed jitters hit TCSWest Bengal is exploring ways to expand electronics manufacturing under EMC 2.0. This and more in today's ETtech Top 5.
- As micro-dramas surge, 'vertical actors' find fame and fortuneIndia's burgeoning micro-drama industry is creating "vertical actors" who thrive on short-form, emotionally charged content. These performe...
- Micro-drama platform Bullet launches Trinetra AI—an AI filmmaking and content intelligence platform for micro dramasBullet, backed by Zee Entertainment Enterprises, has launched Trinetra AI, a platform that uses artificial intelligence for filmmaking and ...
- Audio book platform Kuku files confidential papers for up to Rs 3,500-cr IPOKuku Technologies, operator of Kuku FM and Kuku TV, is planning a Rs 3,000 crore IPO. The company aims for a Rs 15,000 crore valuation. Fun...
- India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
- Micro-dramas are a big hit with TV writers, tooExperienced television writers are flocking to India's micro-drama sector. This new avenue offers higher content volumes and faster payment...
- Tiny tales draw big bets from top film studiosMajor production houses are exploring micro-drama format as a test bed for IP and branded content opportunities.
- Prime Video, Amazon MX Player merge to create India’s largest originals streaming platformAmazon Prime Video is integrating Amazon MX Player to create India's largest streaming destination, combining free and paid content. This m...
- Infosys Q4 profit spikes; Flipkart mulls separate app for MinutesInfosys closed FY26 with strong numbers aided by a pickup in demand from its banking, energy and communication segments. This and more in...
- India gets its first data-backed microdrama studio as Pratilipi launches Double Tap FilmsPratilipi has launched Double Tap Films, India's first data-backed microdrama studio. This new venture will create short, vertical videos u...
- Eloelo reports FY25 operating revenue at Rs 69.5 crore; expenses jump 67% on marketing spendsAs the live social entertainment startup’s business expanded, its expenses rose in tandem. Since its founding in July 2020 by Saurabh Pande...
- MS Dhoni invests in Kuku, to be the brand ambassador of micro-drama app Kuku TVCricket star MS Dhoni has invested in Kuku, a mobile storytelling platform. He is also the brand ambassador for Kuku TV, a micro-drama app....
- Micro dramas fastest-growing video segment, to hit $4.5 billion by 2030: LumikaiMicro dramas are poised for significant growth, projected to reach $4.5 billion by 2030 with 31% annualised growth. This mobile-first conte...
- India’s fast-growing micro-drama segment faces subscription trust hurdleIndia’s fast-growing micro-drama segment may face monetisation challenges as concerns over automatic subscription renewals discourage users...
- Tata Play takes a shot at what's short and sweet as India’s DTH model hunts for growthTata Play Binge is launching a new content category called Shots. This features short, vertical micro-dramas designed for mobile viewing. T...
- Two minutes to spare: Micro dramas keep audience glued to the screensThe rise of micro-drama content in India is nothing short of astounding, captivating over 73 million viewers in just under a year. This exp...
- Microdrama’s major appeal draws in foreign OGsTwo-minute content creation apps from China, Ukraine and France are finding ways to venture into the Indian market.
- The rise of micro-drama content in India: A new era in entertainmentIn a digital era, micro-drama applications are gaining immense popularity across India, catering to the audience's love for rapid storytell...
- Next big threat for Hollywood and Netflix: Micro dramas from ChinaIn China's booming micro drama industry, 69-year-old actor Zhu Jian stars in "Grandma's Moon," a series of minute-long episodes designed fo...
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