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MATCHA
A new-age thirst for beverages is emerging as a key force in India's consumer goods marketBeverage industry in India: Indian companies are seeing strong growth in drinks like coffee, ready-to-drink options, and protein beverages....- ‘Pepsi le aao beta’: Gen Z daughter makes dad try matcha for the first time on Thailand trip. His honest reaction leaves internet laughingA hilarious social media video captured an Indian father's unfiltered reaction to trying matcha for the first time in Thailand. His initial...
- 5 Indian ice cream varieties ranked among world’s top 100. Here is the list from Taste AtlasTasteAtlas has recognized 5 Indian ice cream flavors among the world's best. From K. Rustom & Co.'s Mango Ice Cream Sandwich to Pabba's Gad...
- Mumbai nutritionist shares 4 simple lifestyle lessons from Japan for healthy livingA nutritionist's recent observations highlight Japan's unique approach to well-being, extending beyond technology. She noted the pervasive ...
- Matcha or green tea? AIIMS-Harvard-trained gastro doctor breaks down their effect on the bodyA gastroenterologist clarifies the green tea versus matcha debate. Both originate from the same plant, but matcha involves consuming the wh...
- Matcha isn’t just a trend, it’s a vibe for Gen ZoomersMatcha has evolved from a Gen Z treat to a full-blown identity, appealing to their desire for calm, quiet energy, and aesthetic appeal. Thi...
- Nutrition experts recommend this tea in winter for immune supportDuring winter, maintaining immune health becomes a priority, and tea provides a simple, comforting way to offer daily support. Nutrition ex...
- Iron deficiency risk and matcha: Who’s most vulnerable and why, as per expertsMatcha, while celebrated for its antioxidant properties, contains catechins that can hinder the absorption of non-heme iron found in plant-...
- 28-year-old woman’s weekly matcha routine ends in hospital visit: What went wrong following the anti-inflammation trend. Experts explainLynn Shazeen, a 28-year-old nurse, developed dangerously low iron levels after consuming matcha regularly for inflammation. Rich in antioxi...
- Ranbir Kapoor ditches coffee for Alia Bhatt’s favourite “healthy” drink: Recipe and surprising health benefits insideRanbir Kapoor, known for his films and football passion, recently unveiled his morning ritual: matcha. Introduced by his wife, Alia Bhatt, ...
- 6 amazing health benefits of drinking matcha tea dailyMatcha isn’t just trendy, it’s a nutritional powerhouse. Packed with antioxidants, vitamins, and calming compounds, here are six science-ba...
- Matcha is now a global wellness trend but what makes this Japanese tea ceremony drink different from regular green tea?Matcha, traditionally used in Japanese tea ceremonies, has exploded into a global wellness trend. Its popularity stems from its unique cult...
- 8 benefits of drinking matcha green tea we probably didn’t know aboutMatcha green tea isn’t just trendy, it’s transformative. From sharper focus to glowing skin, discover 8 lesser-known health benefits that m...
- 6 Matcha recipes you must try making at home6 creative and delicious matcha recipes that blend Japanese tradition with Indian innovation. From desserts to drinks, explore matcha-infus...
- Why matcha is trending everywhere: From boosting heart health to weight loss, this over 800-yr-old tea "surprisingly beats" coffee, chai in many waysMatcha, a vibrant green tea powder with ancient Japanese roots, has exploded in popularity worldwide. From traditional tea ceremonies to In...
- 8 powerful health benefits of matcha you need to knowMatcha isn’t just a trendy drink—it’s a superfood packed with powerful health benefits. From boosting metabolism to improving brain functio...
- Health benefits of Japanese matcha tea, as per scienceMatcha tea health benefits: Here are the health benefits of matcha tea, as per science, including weight loss and healthy skin.
- Give your weekend drink a Japanese twist with these two-step cocktailsThese summery cocktails will be the perfect addition to your weekend plans.
- Nutrition brand OZiva comes out with a green teaMatcha due to its innumerable health benefits has fast become one of the most widely adopted ingredients used in a variety of forms and con...
- Green signal! Japan’s matcha is Bengaluru’s new cup of teaOther than making for gorgeous Instagram posts, matcha is also gaining popularity for its cancer-healing properties.
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