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IN THEATRE ADVERTISING
Anthony Head dies at 72: ‘Ted Lasso’ and ‘Buffy’ star's family reveals causeBritish actor Anthony Head, celebrated for his roles in Buffy the Vampire Slayer and Ted Lasso, has passed away at the age of 72. His daugh...- The Devil Wears Prada 2 OTT release details: Anne Hathaway, Meryl Streep return for classic comedy-drama in new sequel. Where to watch?Nearly two decades after the original film became a global favourite, The Devil Wears Prada 2 has returned with Meryl Streep, Anne Hathaway...
- Quote of the day by Ogden Nash: 'For a happy marriage, whenever you're wrong, admit it; and whenever you're right, just shut up' - Timeless advice on how to live a love-filled married life by the iconic American poetOgden Nash’s famous marriage quote remains widely admired because it blends humour with meaningful relationship advice in a simple, memorab...
- India’s microdrama market likely to favour scaled winners as sector matures: BDOIndia's emerging microdrama market is set for growth. Experts predict business models focusing on viewer engagement and repeat viewing will...
- Skip ads on OTT, minus the fussStreaming platforms have reintroduced ads amid their programming, harkening back to a time when commercials reigned supreme. Now, viewers c...
- BTS star V’s acting return confirmed: Kim Taehyung to act in ‘That Night, Our Decaf’. Check release date, plot and where to watchBTS member Kim Taehyung is set to return to acting with the short film That Night, Our Decaf, releasing on April 10, 2026, on Compose Coffe...
- Tik Tok copy of actor Nicole Kidman's advertisement for AMC theatres goes viralA Tik Tok copy of Nicole Kidman’s advertisement for AMC theatres has gone viral and AMC theatres replied that the performance was iconic al...
- PVR raises ticket prices by up to 23%, says CEO"Every year, we used to hike the prices by 5–7%, but we couldn’t do that in the last two and a half years. During this time, electricity co...
- Advertisers return to multiplexes on ‘Wonder Woman’ hopes“Wonder Woman is going to be a big starter for us after ‘Tenet’. The kind of response we are getting on footfalls, advance bookings and fro...
- Veteran actor, adman Alyque Padamsee passes away at 90; PM Modi, President Kovind pay tributePadamsee was the mastermind behind memorable campaigns like the Liril girl in a waterfall, Hamara Bajaj, and MRF Muscle Man.
- The most captive audience for brands may be at cinemasAccording to the report, almost 57 per cent of the total population are cinema-goers who watch movies in theatre at least once in six month...
- How rural India gets its dose of entertainmentThe DigiPlex mobile theatre vans, run by Picture Times, offer their audiences high-quality movie-viewing experience in the rural areas.
- Assam's own entertainment fix: Tent theatres raking in the as bucksIt's not surprising that Assam's half-a-century-old mobile theatre industry (locally called Bhraymaman theatre) has been flourishing.
- Adult content theatre finds audience and advertisersQuiver Productions that recently staged an adult comedy titled You've Got Hate Mail at Alliance Francaise opened to a great response.
- Ad honcho by day, theatre actor by nightRohit Ohri talks about creativity in advertising, his passion for plays and an exclusive band group of theatre aficionados in the corporate...
- PVR explores ticket-sales linked advertisement contractsMultiplex operator PVR plans to link its advertising rates to ticket sales to make its cinemas more attractive to advertisers.
- Ad filmmaker Alyque Padamsee joins Planman as chief consultantAdvertising and theatre personality Alyque Padamsee has joined Planman Marcom advisory board as a chief consultant.
- Pyramid Saimira buys 51% in Dimples CinePyramid Saimira, the entertainment company, has acquired 51% in the Mumbai-based Dimples Cine Advertising & Dimples Cine Activations for an...
- Pyramid Saimira acquires Dimples Cine AdvertisingPyramid Saimira Theatre has announced the strategic acquisition of Mumbai-based Dimples Cine Advertising and Dimples Cine Activations.
- Future Media enters theatre advertisingFuture Media, the media arm of The Future Group, which currently looks at point-of-purchase advertising in retail, has ventured into theatr...
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