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Reel deal: The next big thing in online shopping is playing on your screenE-commerce platforms in India are leveraging video content to enhance product discovery and customer engagement. Creator-led videos provide...- Rhode Island sues Meta over alleged tolerance for scam advertisingThe suit, filed by Rhode Island Attorney General Peter Neronha in Providence Superior Court, accuses Meta of unlawfully profiting from and ...
- ‘Brands need to be loved by humans and read by agents’: BCG’s Lauren Wiener on AI’s impact on marketingThe growing influence of AI and LLMs on purchase decisions is significant across various consumer touchpoints. Brands are now required to o...
- We have to change the conversation from media costs to business value: Publicis Media's Lalatendu DasIndia's advertising sector is experiencing a transformative phase driven by innovations in artificial intelligence and the rise of the crea...
- The food Indians buy is changing, and so is the scrutiny of what companies promiseIndia's Food Safety and Standards Authority of India has issued over 150 notices to various food and beverage companies. These notices addr...
- Multiple websites go offline after critical PHP security flaw; FBI urges immediate updates. Here's what you should doIn light of critical vulnerabilities discovered in PHP, numerous websites have been taken offline. The FBI has strongly recommended that or...
- Ladakh Gold: Piyush Goyal shares a superfruit found at 12,000 feet in Nubra valley, has 10 times more Vitamin C than lemonLadakh Gold Seabuckthorn: Union Minister Piyush Goyal has shared a superfood Ladakh's GI-tagged seabuckthorn, a nutrient-rich superfood fou...
- Veeramani wanted Diwali sweets but got expensive COD orders from military tanks to TVs, then an online delivery app stepped inVeeramani, a Madurai-based content creator, has finally received the Diwali sweets he originally hoped for after pranksters flooded his pub...
- The Social Reckoning: Looking back at Facebook’s 2021 controversy and where Meta stands todayAaron Sorkin’s latest film focuses on Facebook's past controversies and the implications of its business model. The story centres around wh...
- Online festive sales fizzle; Snowflake CEO on AI’s impact on softwareHappy Monday! Festive ecommerce sales have slowed down this year, we tell you why. This and more in today’s ETtech Morning Dispatch.
- Bharat D2C Conclave 2026: From the ₹100 crore playbook to AI-led advertising and omnichannel strategies, founders on scaling India’s consumer brandsInside the Bharat D2C Conclave 2026, which brought founders, investors and policymakers together to discuss the business decisions shaping ...
- 4,700-year-old shipwreck near Kekova island offers insights into ancient seafaringArchaeological discoveries beneath the sea can provide valuable insights regarding ancient trade, technology and daily life. Amphorae recov...
- India must leverage AI, cultural soft power to shape global media industry: Rajan NavaniIndia has the potential to leverage its cultural heritage and creative capabilities for economic growth in various sectors. Rajan Navani em...
- 'Advertising spends may keep growing in high single digits'The festive season is a major business driver for automobiles, electronics and gadgets, beauty and personal care, and home decor. India's a...
- Moj crosses 500 million downloads, doubles daily user time spentMoj, owned by Mohalla Tech, has surpassed 500 million downloads on the Google Play Store recently. It ranks fourth in India’s Social Media ...
- FSSAI may amend laws to make online players more accountableThe regulator has also started inspections of dark stores of quick commerce firms and cloud kitchens, he said. While platforms often mentio...
- Joosep Seitam at the age of 19 built men's jewelry e-commerce brand Icecartel, clients include Rick Ross, BigXthaPlug, Trippie ReddJoosep Seitam began earning money as a teenager by doing lawn and garden work in Estonia. He later moved into online sales and digital mark...
- Meesho shares surge 5% as strong festive sales, Q2 biz update boost sentiment. Should you buy?Meesho shares rallied as much as 5% after the company reported a 75% year-on-year jump in Day 1 orders during its Mega Blockbuster Sale 202...
- Startup of the Year Groww bets on scale; Qcomm sparks festive credit surgeHappy Thursday! Groww is betting its newer businesses will take a bigger slice of its income. This and more in today’s ETtech Morning Dispa...
- Meesho shares jump 6% as content commerce NMV grows 152% in Q2. Buy, sell or hold the stock?Meesho shares rose after strong growth in its Content Commerce business, with NMV increasing 152% year-on-year. Brokerages remain divided, ...
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