In the former category, judges will be looking for entries that go beyond just ticking boxes in the name of integrated marketing.

Job portal iimjobs.com currently has about 150 employees from Coca-Cola and Pepsi with work experience of about 10 years looking for anothe...

At least five senior executives of PepsiCo India have resigned from the company, joining a stream of colleagues who have left the MNC' s lo...

The report says that overall team sponsorship across all sports rose a healthy 14 pc from Rs 432.7 crore in 2013 to Rs 493.6 crore in 2014.

In their media release to promote the new Ad campaign, Pepsi said that the Indian youth no longer want to sit back and watch life pass by.

Mentors will include members of the group executive council like Mukund Rajan, NS Rajan, member of the council and chief human resources of...

The sponsorship market for indie music is estimated to have hit `100 crore in 2014, and could grow five-fold in five years.

PepsiCo India said it has roped in actors Arya and Akhil as brand ambassadors for 'Mountain Dew' brand as the company aims to strengthen it...

Bollywood A-lister actress lost out a Rs 3-crore-a-year endorsement deal for a multinational beauty brand to a relatively new actor.

For those who can't decide what team to support, the full set of Pepsi's Premier Edition Team Cans, a unique Pepsi IPL collectible, can als...

These changes are a part of the 'power of one' structure introduced by PepsiCo India after D Shivakumar took over as chairman and CEO last ...

PepsiCo today said it will consider rolling out its 'Nimbooz Masala Soda' across India depending upon consumers' response in Punjab.

Mountain Dew, which is considered one of the country's fastest growing brands in the carbonated soft drink space, crossed Rs 1000 crore sal...

Ahead of the summer season, rivals PepsiCo and Coca Cola have kicked off new launches and advertisement campaigns for different juices prod...

Pepsico India is planning to launch more products under the brand "Cheetos" and "Kurkure" over the next two months.