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Microdramas now take a macro share of viewers' interestMicrodrama content is attracting significant audience engagement, similar to long-form videos. This format combines short-form immediacy wi...- Rakhi special sweet recipe: Make Chef Kunal Kapur’s chocolate banana mousse with just 4 ingredientsChef Kunal Kapur recently posted a delightful chocolate banana mousse recipe that requires just four key ingredients, ensuring a quick and ...
- Bengaluru man arrested for having links with Pakistani gangsters through social mediaA 25-year-old Bengaluru man was arrested for alleged terrorist acts. He reportedly maintained contact with Pakistani gangsters through soci...
- 'CEO ki bhi nahi chalti maa ke aage': Zorcha founder Archit Mehrotra video call gets hijacked by his mother, and the internet is in splitsZorcha co-founder Archit Mehrotra went viral after his mother interrupted his team meeting to remind him to eat, unaware that his microphon...
- No visa needed, 3-star hotels for Rs 1000, Rs 500 scooty rent: Only 6 hours from India, this Vietnamese island has Maldives-like beaches, Disneyland-style theme parks and grand European architecturePhu Quoc is the perfect visa-free destination for Indian tourists craving a luxurious yet affordable escape. The island in Vietnam has stun...
- IIT Delhi admission is ‘20 times harder’ than Harvard, says founder-turned-investor at $40 billion fundBengaluru-based investor and IIT Delhi alumnus Ishan Preet Singh has claimed that entering an IIT is mathematically “20 times harder” than ...
- Meta rejects claims it sought to hook children to Facebook, Instagram as landmark trial beginsFour lead states - California, Colorado, Kentucky and New Jersey - accused Meta of designing Facebook and Instagram to hook young users, fu...
- Kangana Ranaut backs Isha Koppikar after she calls herself a ‘proud andhbhakt’, says she 'identifies being a bhakt of almost anyone who I meet'Isha Koppikar identified as a proud 'andhbhakt' for India's progress. She clarified her devotion is towards the nation, not any political p...
- Forget kidney scam: Bhopal police probe bizarre testicle-selling case after BBA student learns from reels that it can fetch Rs 1.5 croreA 16-year-old boy was allegedly killed in Bhopal after a BBA student reportedly convinced a group that his testicles could be sold for up t...
- 'Dimagi Naxal Party' goes viral, but its founder remains a mysteryLaunched in response to the Prime Minister's Independence Day speech, the 'Dimagi Naxal Party' (DNJP) has gained significant traction onlin...
- Microdramas boom in a shrinking Hollywood as studios chase a TikTok audienceMicrodramas are reshaping the Hollywood landscape by delivering concise, captivating episodes that resonate with audiences. This innovative...
- Why everyone is talking about Yesteryear: The viral book Anne Hathaway bought rights to before it was publishedCaro Claire Burke's debut novel Yesteryear has become a significant social media phenomenon. The book explores themes of American fantasy a...
- Tamannaah Bhatia’s nutritionist says one habit can lower cortisol levels and calm our minds even more than meditation. It requires just 10 minutesCelebrity nutritionist Luke Coutinho recently revealed how some of our habits at home are inadvertently making us unhealthy, and no, it has...
- Guru Randhawa extends support to Assam amidst the floodsGuru Randhawa, the popular singer, has stepped up by donating seven lakh rupees to assist the flood victims in Assam. His generous contribu...
- Ola Electric's PLI woes; Paytm rides MDR hopesOla Electric’s auditor has raised a red flag in the company’s Q1 results. This and more in today’s ETtech's Top 5.
- ETtech Explainer: Why Zee sued Nykaa over Instagram reels and what the fight is really aboutZee Entertainment has launched a lawsuit against Nykaa, accusing it of utilizing copyrighted music in its promotional Instagram reels. In r...
- AIIMS-trained Bengaluru neurosurgeon who has performed over 10,000 brain surgeries shares ‘10 Commandments’ to prevent brain ageing, says brain health is linked to another part of your bodyIt is common knowledge that loneliness, common stress, and even lack of physical activity can eventually slow down your brain. Taking to In...
- 'Make a GRWM video in handloom': PM Narendra Modi urges Indians to celebrate National Handloom Day in new Instagram reelPrime Minister Narendra Modi encouraged celebrating National Handloom Day with enthusiasm. He asked citizens to wear handloom products and ...
- Actor Madhavan blown away by Coimbatore's all-girls dance crew as ‘The She Unit’ goes viral with G.D.N. song. Who are they?R Madhavan recently shared a performance by Coimbatore-based all-female dance crew The She Unit on his Instagram story. The seven-member gr...
- Anupam Kher, Booman Irani and other Khosla ka Ghosla stars join Abhinav Bisht's viral ‘Teri Galiyon Mein Mohabbat Hogi’ Instagram trend. WatchAnupam Kher joined a viral trend with co-stars Boman Irani and Ranvir Shorey. Their reel recreates the energy of their film Khosla Ka Ghosl...
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