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DENTSU CLIENT ENGAGEMENT
Anita Kotwani steps down from Dentsu after five yearsAnita Kotwani has left Dentsu South Asia after five years as Chief Client Officer. She is moving on to new career ventures. During her tenu...
CCI found global ad agencies colluded on fees, document showsIndia's Competition Commission investigated ad agencies. Raids occurred at GroupM, Interpublic, Publicis, and Dentsu offices. The probe rev...
Cartelisation in ad world? CCI doing fact checkThe Competition Commission of India's probe into top media agencies aims to uncover evidence of potential cartelisation. Investigators are ...
Jingle AI the way: Advertising, marketing agencies tap AI opportunitiesWith the rapid rise of AI technology, advertising and marketing agencies as well as brands are at a new dawn of opportunities revolutionisi...
Indian advertising sector to grow at 9.86% CAGR to touch Rs 1.12 lakh crore by 2025A report by Dentsu India noted that digital media could register a CAGR of 23.49% to reach Rs 62,045 crore by 2025 from Rs 40,685 crore in ...
Webchutney founder Sidharth Rao starts a new martech ventureSidharth Rao had co-founded one of India’s first and top digital agencies, Webchutney, in 1999, which was later acquired by Japanese multin...
Green shoots emerge in ad worldDentsu Aegis Network APAC CEO and India chairman Ashish Bhasin said business has improved month-on-month since May. “The business was down ...
Performance marketing agency Merkle Sokrati inks partnership with TikTokThe partnership will also assess various measurement features that add value to brands and will be implemented for Merkle Sokrati’s clients...
Facebook hosts summit for creativity in mobile video advertisingFacebook's Thumbstoppers are stories that can stop thumbs from scrolling and evoke emotions with the potential of changing human behavior i...
Lions set to roar at Cannes from today66th edition of adfest starting with the promise of being more inclusive, diverse and enlightening than its predecessors.
Digital advertising to grow to Rs 14,281 crore in 2019: Dentsu AegisThe third edition of the annual report, which was released on Wednesday, puts the size of digital advertising in the country at Rs 10,819 c...
Indian advertisers grill Facebook over data breachTop advertisers also expressed a broader concern over the spread of fake news through the platform, echoing sentiments earlier expressed by...
BE marketing awards jury gets down to work todayIn the former category, judges will be looking for entries that go beyond just ticking boxes in the name of integrated marketing.
iProspect launches intelligent content in IndiaIntelligent Content is already available across iProspect’s other key markets globally. As part of the launch, iProspect India has partnere...
Vizeum's former MD S Yesudas launches his own ad agency TriggerbridgeS Yesudas, former managing director of Vizeum advertising agency under the Dentsu Aegis Network, has launched his own venture with two othe...
Former Dentsu CEO Arijit Ray launches new advertising agencyArijit Ray, former chief executive officer of Dentsu has joined hands with two other advertising professionals to launch a new advertising ...
PwC to partner M&A rainmaker Rajeev Gupta’s advisory firm Arpwood Capital for Big-ticket DealsRajeev Gupta's advisory firm Arpwood Capital signs an exclusive agreement to work on over 1,000-crore cross-border deals
- Goafest wraps up its eighth edition; McCann, Grey and Interface bag grand prix
Most attendees also agreed that the format and the content design of the event also need to be revisited to make it more engaging
- Dentsu, Serco tie up for CRM, loyalty management
Dentsu India has joined hands with Serco BPO (formerly InfoVision) for its customer relationship management (CRM) and loyalty management ag...
- Dentsu ties up with Connecturf
Dentsu India, the Indian arm of the Japanese advertising agency, and internet advertising service provider, Connecturf are setting up of a ...