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CORNERSTONE SPORT AND ENTERTAINMENT
Dharma’s talent arm sets sights on global brand deals, sports push and live entertainmentThe company is also evaluating selective acquisitions while exploring expansion into sports representation, live entertainment and influenc...- Cornerstone forms talent management JV with Armour Entertainment after split with DharmaCornerstone has launched a new talent management venture with Armour Entertainment. This marks Cornerstone's return as an independent playe...
- Dharma Productions buys out Cornerstone stake in talent venture, rebrands agency as DCAADharma Productions has acquired Cornerstone's stake in its talent management arm. The company is now Dharma Collab Artists Agency, or DCAA....
- Dharma Productions takes full control of talent JV after split with CornerstoneDharma Cornerstone Agency has been restructured as Karan Johar's Dharma Productions buys out Bunty Sajdeh's Cornerstone's 45% stake. The am...
- Manu Bhaker moves endorsement representation from IOS Sports to Cornerstone SportCornerstone Sport has signed Olympic medallist Manu Bhaker, previously managed by IOS Sports and Entertainment. Bhaker, the first Indian wo...
- Netflix India readying to get into the Ring with WWE in sports entertainment forayWWE programming will move to Netflix India in 2025. The current deal with Sony Pictures Networks India expires then. Netflix will stream Ra...
- Cricketers take control of own endorsementsSeveral Indian cricketers, including Rishabh Pant and Shubman Gill, are moving away from traditional sports management agencies to manage t...
- Meet Bunty Sajdeh, the man behind the success of Virat Kohli and many Bollywood starsBunty Sajdeh is a highly regarded figure in India known for his exceptional talent management skills. He founded Cornerstone and collaborat...
- Virat Kohli renews bat sponsorship deal with MRF for over Rs 100 crore for 8 yearsThis comes close on the heels of Kohli signing a Rs.110-crore endorsement deal with sports lifestyle brand Puma for a similar period.
- Rhea Chakraborty finds love again, reportedly dating celeb management consultant Bunty SajdehThe couple has known each other for years but began dating in 2022, claims source.
- No play on the field, sports firms go digitalFirms like IOS Sports & Entertainment, Baseline Ventures, Cornerstone Sports & Entertainment are all looking at new digital options to capi...
- Virat Kohli now takes a shot at packaged water businessCornerstone Sport & Entertainment was in second stages of talks with external stakeholders, for manufacturing tie ups and distribution.
- Why ending conflict of interest in Indian cricket may be an uphill task for BCCI chief Shashank ManoharThe guidelines threaten to shake up the cozy arrangements and carefully laid out plans of a bunch of cricketers and ex-cricketers.
- Have retirements of Sachin Tendulkar and MS Dhoni who dominated endorsement space benefitted other cricketers?Have the retirements of Tendulkar and Dhoni who long dominated the endorsement space in cricket benefitted other cricketers?
- Audi India sets meeting date with Cornerstone's Bunty Sajdeh after complaints about his A6Bunty Sajdeh, CEO of Cornerstone Sport & Entertainment, sais that Audi had sold a defective Audi A6 to him. Sajdeh is now in talks with Aud...
- Virat Kohli unveils website, 3D animated characterThe 3D animated character was developed by Cornerstone Sport & Entertainment Pvt Ltd in association with the Miamibased Motion Pixel Corpor...
- Ishant Sharma to be managed by Cornerstone SportA sport management agency, Cornerstone will be in-charge of Sharma's Reputation Management, Brand Endorsements, Commercial Engagements and ...
- Cricket's young guns Kohli, Ravinder Jadeja, Pujara and Dhawan offer brands hope to prop up valuationsYoung guns have dazzled with their performance in recent weeks, prompting the sports and marketing fraternity to pump up viewership and val...
- US firm Platinum Rye Entertainment buys 50% stake in Globosport Advisory businessGlobosport, tennis player Mahesh Bhupathi's entertainment & sports solutions firm, has sold 50% stake in its brands business to Platinum Ry...
- Cricket managers: New kings of celebrity management businessCricket managers are the new kings of celebrity management business. Here is a look at some little-known people who handle the best of cric...
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