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VIDEO GAMING MARKET
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
Mirror, mirror who’s the most visible of them all?AI search is reshaping online discovery. Brands are shifting their content strategies to ensure visibility within AI answers and recommenda...
India has 500 million gamers. Advertisers are still figuring out how to reach themIndia boasts a huge gaming audience of 517 million players. This market is growing fast, projected to reach nearly $4 billion by 2029. Conn...
All bets are off as SC’s GST ruling squeezes RMG companiesThe GST demand of Rs 92,000 crore on past transactions will also impact larger players such as Dream11, Junglee Games and Mobile Premier Le...
Witcher 3 expansion: New story expansion title for The Witcher 3 revealed, release window, console platforms announcedWitcher 3 expansion pack, titled "Songs of the Past", will be available on PC, PlayStation 5, and Xbox Series X|S consoles.
Nvidia CEO Jensen Huang pays for all customers at Taiwan food stall to get his order firstNvidia CEO Jensen Huang paid for all customers at a Taiwanese market stall to get ahead in a queue for grilled corn, sparking a viral momen...
FirstCry, Slice’s FY26 numbers; Nilekani’s Fundamentum eyes deeptech pushFirstCry parent cut its losses in the March quarter on tightened costs. This and more in today's ETtech Top 5.
Video games turn to classic films to woo middle-aged millenialsMillenial gamers who grew up on 80s and 90s blockbusters are today being courted by the industry, with the latest James Bond offering hard ...
Hit or flop? AI slop is here to stayThe internet’s new junk food is here. Tanya Pandey & Himanshi Lohchab find out why AI slop is flooding your feed and shrinking your attenti...
Flipkart revamps Shopsy to take on Meesho, Amazon Bazaar in value commerce segmentShopsy has over 450 million app downloads and delivers across more than 20,000 pin codes, but did not disclose its annual transacting users...
GTA 6 delay rumors crushed as Take-Two confirms release date: When will pre-orders be available for fans and playersThe concerns largely stem from the game’s lengthy development cycle and the gaming industry’s recent history of delayed AAA releases. Howev...
Nvidia posts record $81.6 bn quarterly revenue on AI spending boomChip giant Nvidia on Wednesday posted record quarterly revenue of $81.6 billion, blowing past Wall Street forecasts as insatiable demand fo...
Waiting for your dream phone to get cheaper? That moment may never comeSmartphone prices are no longer dropping predictably. The demand for AI chips is causing component costs to surge. This means phones are la...
Dhoni to play against SRH tonight? Here's latest update on his returnMS Dhoni's intense net session at Chepauk has ignited fervent speculation about his potential return to the field for Chennai Super Kings' ...
MS Dhoni walks out to… Will MSD play in CSK's final game at Chepauk of IPL 2026 vs SRH?Will MS Dhoni play today? MS Dhoni's recent training session at Chepauk has ignited intense speculation about his potential return for Chen...
Gears of War: E-Day release date revealed? Here's what we know about the upcoming Xbox gameFans are buzzing about Gears of War: E-Day. A WWE event teaser hints at a September 2026 release. Microsoft will show gameplay in June 2026...
Logitech bets on AI, gaming and business users as it raises spending, CEO saysLogitech plans increased spending on product development and marketing this year. The company is focusing on gaming, business customers, an...