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SMALL BUSINESS SUCCESS STRATEGIES
39-year-old mom starts side hustle with just $500, now makes thousands: Her small party rental business became her reliable sourceVanessa Romano launched Little Party Co. with an initial investment of $500, renting outdoor games for events. Within a few months, she sec...- Rs 250 investment, Rs 90 lakh annual revenue. How Kerala woman turned mushroom farming on her balcony into a thriving businessWith Rs 250 as an investment, a Kerala couple, Shije and Thankachan started mushroom farming in their home balcony. Initially, they faced h...
- Meet Kevin Corey, the high school business teacher who started a wipes brand with $14,000; by 2025, it was generating $3.8 millionCorey is the co-founder of Stall Mates. It is a brand of flushable bathroom wipes that he built with his teaching career. All of this start...
- Meet Ali Partovi, man who bet on young talent and backed Cursor and Kalshi; his $150 million Neo fund reached $1.2 billion in value by the end of 2025Partovi is an entrepreneur and angel investor. He founded Neo in 2017. He had earlier invested in technology companies, which included Face...
- Meet Becky DeGrossa, who left IBM after 20 years to become a therapist, her side business hit $2 million in revenueDeGrossa is the founder of CounselingWise. It is a marketing agency that helps therapists grow their practices through websites, search eng...
- Meet Samantha and Kevin Dwoskin, couple who started a mac-and-cheese side hustle in 2023; about 20 months later, Boss Cow had crossed $1 million in annual revenueThe couple used their personal experiences with food. Kevin had worked as a banking regulatory compliance consultant for 11 years. He had r...
- Meet Leena Pettigrew, IT analyst whose houseplant hobby made $148,600 in a year from her garage while she kept her full-time jobHer journey into the plant business began as a hobby. Pettigrew and her husband, Marquise, were redecorating their home in 2022. They wante...
- Meet Scott Mathson, who built Plink with just $100 in 2019; by 2025, his podcast-link service was processing 8.2 million requests a monthPlink provides a service that creates smart links that direct listeners to podcast on their proffered listening platforms. It does not shar...
- AI could give small businesses competitive edge over large firms: Former UK PM Rishi SunakArtificial intelligence holds the promise of transforming small businesses by boosting productivity and refining operational processes. Ris...
- How GoDaddy is changing the way Indian SMBs use AIOnline presence for enterprises have become vital, and thankfully with the advent of AI, easier as well. While creating a website, branding...
- NFO Insight: Carnelian Small Cap Fund opens for subscription with Rs 5,000 crore size cap. Can it deliver alpha?Carnelian Mutual Fund has launched its new Carnelian Small Cap Fund, now available for investors. Targeting a size cap of Rs 5,000 crore, t...
- Small victoriesLife presents various challenges that test our resilience and maturity, leading to varied responses among individuals. Success and failures...
- Meet Jim Yu, who co-founded BrightEdge with just $5,000 in 2007; by 2025, the SEO software company was generating an estimated $100 million a yearJim Yu made his own path and achieved success. Despite not having a huge amount of money initially, Yu started his business. He co-founded ...
- From Rs 3,500 salary to Rs 1.5 crore per month: How this Ghaziabad man built an e-bike company with his wife's savingsGhaziabad's Krishna Grover, who started his career with a monthly salary of Rs 3,500, left his corporate job to build Herald E-Bike with su...
- Who is Lori Cheek? Entrepreneur who faced rejection from all 5 Shark Tank investors in 2014, here's how she refused to give up on her dating startupCheek founded Cheekd in 2010 as an online dating business built around the idea of helping people connect in real life. She appeared on Sha...
- Meet Anna-Marie Ortiz, who launched Cool Aunt Cleaners with just $2,000 in 2023; by 2024, her cleaning business was generating an estimated $120,000 a yearAnna-Marie Ortiz grew up in Kansas, and worked at technology startups. Later she started her cleaning business. Before this, she had also w...
- Meet Isabella Bedoya, who borrowed $20 to make pesto when her bank account was $300 overdrawn, her first experiment generated $120 in sales in a dayInitially, Bedoya used to prepare food at home, and shared work with people online. To her surprise, the response was good, and her homemad...
- ET Business Growth Summit in Mumbai showcases ideas and innovations driving business growthKey discussions focused on MSME growth, investment opportunities in Maharashtra, and innovative strategies for scaling businesses. Entrepre...
- The couple started with just $2,000 after losing their jobs in 2020, then built an $8 million HVAC companyAfter losing their jobs, Stephanie and David Postell started their HVAC business with just $2,000. Nearly five years later, Anchor Heating ...
- Waiting on income? Deferring payments into next year could reduce your 2026 taxable income, but there is a catch you should know firstIf you’re self-employed and expect a lower income next year, delaying eligible payments until January could reduce your current-year taxabl...
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