FirstCry parent cut its losses in the March quarter on tightened costs. This and more in today's ETtech Top 5.

The internet’s new junk food is here. Tanya Pandey & Himanshi Lohchab find out why AI slop is flooding your feed and shrinking your attenti...

With people increasingly adopting AI to help plan their vacations, hotels are working to make sure that you check them out -- and check in....

Consumer brands are significantly increasing spending on quick commerce platforms for premium listings and enhanced SEO to combat rising co...

Gen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...

Deloitte India’s leadership believes that the future of professional services will extend beyond traditional offerings to solutions, platfo...

India's digital advertising is transforming as artificial intelligence, programmatic buying, connected TV, and retail media are merging. Ma...

AI is reshaping India’s e-commerce and quick commerce landscape by enabling faster, more accurate, and highly personalised consumer experie...

Offshore gaming firms found a way to use the site name cgstahmedabadzone.gov.in to create additional, fake pages, complete with sub-links t...

The European Commission set out Thursday how it wants Google to make a wide range of data accessible to rival search engines in order to co...

Marketplaces are looking to show up better on chatbots like ChatGPT, Perplexity, Claude, Google Gemini and other silicon savants that users...

The rise of AI-powered search is prompting a surge in Generative Engine Optimisation (GEO) training, as traditional SEO methods become less...

Data suggests that LLM-based searches are likely to outpace plain vanilla Google searches by 2028. MyMuse is seeing a 10% increase in its m...

Professionals need SEO skills to drive organic traffic and improve website visibility. Employers value fresh talent with SEO expertise for ...

“Despite IT training being a mature industry, there are many unmet needs especially of non-IT people,” said Rohit Aggarwal of Koenig Soluti...

Websites face Google Penalty when they don't conform to its standards in terms of quality, content or are found using subversive optimisati...

At a time when cos are cutting advertising budgets, SEO provides much-needed edge to marketing. Tips to maximise marketing spend I Use tech...