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Cement, bricks and AI: India's $650-billion real estate industry has a new formulaArtificial intelligence is transforming India's real estate sector beyond customer interactions. Developers now use AI for crucial decision...
India is where AI gets figured outIndia's linguistic, cultural and digital diversity is turning it into a proving ground for artificial intelligence, argues JioStar's chief ...
India, where AI discovers contextsIndia's vast scale and diversity present unique AI challenges. Technology must understand context, intent, and human behavior at extraordin...
Why the future of enterprise AI depends on better decisions, not bigger modelsEnterprise AI success hinges on enabling better business decisions. Larger AI models do not guarantee improved operational efficiency or co...
Beyond SEO: The new rules of brand discoverability in the AI eraBrand discoverability is shifting from search engine rankings to AI-driven answers. AI systems now prioritise authoritative third-party sig...
Shopping without searching: The Agentic AI future Amazon, Swiggy and Zepto are building in IndiaAI's influence on online shopping is rapidly growing, with agents now completing tasks like purchases. Major platforms like Amazon, Swiggy,...
What happens when ChatGPT can shop for you? Inside Visa and OpenAI's AI commerce visionVisa's partnership with OpenAI could mark the beginning of a new phase in digital commerce, where AI assistants move beyond product recomme...
India leads globally in AI-driven revenue growth expectations: BCG surveyIndian marketers anticipate significant AI-driven revenue growth. India leads globally in adopting agentic commerce, a new marketing approa...
Company triples workload but gives no salary hike: LinkedIn post on employee's 2-year pay freeze goes viralAn Indore professional's LinkedIn post highlighted a friend's plight: a marketing professional's workload tripled over two years with no sa...
Apple WWDC 2026 Live Streaming: How and where to watch the big iPhone, Siri and AI announcements online in India tonightApple WWDC Event 2026: Apple's WWDC 2026 begins today, June 8. The company will reveal significant software upgrades for its devices. Expec...
GoodPass wants to be the transaction layer of AI-powered travelThe experiences market is a $250-billion global opportunity projected to grow faster than flights or hotels. Yet the segment has remained u...
Mirror, mirror who’s the most visible of them all?AI search is reshaping online discovery. Brands are shifting their content strategies to ensure visibility within AI answers and recommenda...
Ecommerce majors tweak listings for better AI chatbot visibilityMarketplaces are looking to show up better on chatbots like ChatGPT, Perplexity, Claude, Google Gemini and other silicon savants that users...
Rise of Generative Engine Optimisation: The future of digital marketing in an AI-driven worldThe rise of AI-powered search is prompting a surge in Generative Engine Optimisation (GEO) training, as traditional SEO methods become less...
Brands press enter; GEO to show up more in AI searchesData suggests that LLM-based searches are likely to outpace plain vanilla Google searches by 2028. MyMuse is seeing a 10% increase in its m...
SEO skills are a must for freshers to thrive in the modern job spaceProfessionals need SEO skills to drive organic traffic and improve website visibility. Employers value fresh talent with SEO expertise for ...
Koenig Solutions introduces net training courses for entrepreneurs“Despite IT training being a mature industry, there are many unmet needs especially of non-IT people,” said Rohit Aggarwal of Koenig Soluti...
How to stay on top of Google's search rankingsWebsites face Google Penalty when they don't conform to its standards in terms of quality, content or are found using subversive optimisati...
- Hackers create tremors online by 'poisoning' Haiti quake searches
Hackers became busy writing malicious codes aimed at infecting PCs of web users who were seeking information about the disaster. After phis...
- India Inc logs on to search portals for wider audience
At a time when cos are cutting advertising budgets, SEO provides much-needed edge to marketing. Tips to maximise marketing spend I Use tech...