Apple executives said they expect sales growth of 14% to 17% in the current fiscal third quarter, which was above Wall Street estimates of ...

With the quarterly results around the corner, Apple's loyal investors are buzzing with anticipation. As John Ternus takes the reins as CEO,...

Global investors are shifting focus from FAANG and Magnificent 7 to broader innovation, embracing the BATMMAAN acronym for AI, semiconducto...

Tim Cook, who helped make Apple one of the world’s most valuable firms, will step down as chief executive after 15 years in the role. On Se...

Apple unveiled the iPhone 17e with an A19 chip, 48MP camera, and Ceramic Shield 2, starting at $599 with 256GB storage. Pre-orders begin Ma...

Apple has reportedly delayed the next iPhone Air, originally due in autumn 2026, because of weak sales. Launched in 2025 as a slimmer, ligh...

Apple's new iPhone Air faces a familiar challenge. Like its predecessors, it struggles to attract buyers. While the Pro and base models are...

Retailers ET spoke to said initially, the iPhone Air— Apple's thinnest smartphone ever—contributed about 8-10% of the latest iPhone 17 seri...

Apple is significantly reducing iPhone Air production. New surveys indicate very low customer interest in the device. Consumers are reporte...

Apple is significantly reducing production of its iPhone Air. Consumer demand for the device has been weaker than anticipated. The company ...

Apple's iPhone 17 series launch witnessed a surge in demand, particularly for the premium Pro and Pro Max models, outpacing the iPhone 16 s...

Hundreds queued at Apple’s Beijing store for the iPhone 17 launch, showing strong early interest. Around 300 people arrived at the Sanlitun...

Apple is getting ready to launch the iPhone 17 series, with the latest iPhone 17 Air making it one of the most major redesigns in years. Th...

Apple's September event is highly anticipated, featuring the iPhone 17 lineup, potentially including the ultra-thin iPhone Air replacing th...

Apple’s iPhone 17 series is shaping up to be a major leap forward, with leaks suggesting a bold design overhaul and significant performance...

Apple fans can anticipate the iPhone 17 launch in early September. The new lineup may feature a significant redesign. It includes the iPhon...

The company plans to make about 20% fewer iPhone SEs next quarter, or lower production orders by about 2 million to 3 million units than or...