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MONETISATION FOR ARTISTS
Gaana, Fenix360 team up to create direct artist-fan ecosystemGaana and Fenix360 have partnered to launch a new artist-fan ecosystem. This integration combines discovery, engagement, and monetization w...
Girls just wanna have fun: The rise of women-only communitiesWomen in India are actively reclaiming leisure time through various initiatives. New communities are forming around hobbies, sports, and so...
Universal Music adopts China playbook to drive paid music streaming in IndiaUniversal Music Group will introduce a 72-hour premium release window for new music.This strategy aims to boost paid streaming subscription...
Lights, camera, AI: For entertainment companies, a prompt may come with copyright headacheIndian entertainment firms are heavily investing in AI for content creation, but a lack of clear copyright laws is creating significant own...
Raised $3 million, secured prestigious US O-1 visa: How IIT dropout Dhravya Shah built an AI startup before 20Young Indian entrepreneur Dhravya Shah, before turning 20, launched over 15 open-source projects and sold two companies. His AI startup, no...
Former Tips Music CEO Hari Nair joins AI content protection startup ContentLens as strategic advisorContentLens has appointed Hari Nair as a pro bono strategic advisor. Nair previously led Tips Music and held roles at Sony Music India and ...
India gets its first AI music company, but there's a catchPaRa Music, India's first AI-powered music company, has launched. It uses AI and human creativity to help Indian music reach more listeners...
Saregama doubles down on premium music IP even as it eyes AI monetisationSaregama is embracing an AI-driven future. The music label is exploring licensing deals with generative AI platforms. Simultaneously, it is...
AI music platform Suno unveils deal with Warner to compensate artistsSuno and Warner Music Group have partnered to compensate artists for AI-generated music, resolving a lawsuit over unauthorised catalogue us...
Airtel plans to monetise offerings under Wynk appBharti Airtel, India's second largest telecom operator, plans to monetize its music streaming app, Wynk, by capitalizing on its creator eco...
YouTube to start paying creators for Shorts from February 1The development came after Google restructured the YouTube Partner Program (YPP) terms to include new modules such as 'Shorts Monetisation ...
Collective Artists Network to scale up creator marketplace with new featuresAs a part of the scaling up, new tech features and services will now be made available to meet both creator and brand needs, the company sa...
Airtel launches Wynk Studio to support independent artists; earmarks Rs 100 croreOn how Wynk Studio will help the artists, Nair explained that it will allow users to directly launch their music on the Wynk music app, whi...
Glance invests in Collective Artists NetworkThis collaboration is expected to give Glance strategic access to India's top creators and celebrities, while providing disruptive and sust...
French artist Fred Forest hopes to break NFT record by $1 with his digital artworkForest, 88-year-old pioneer of multimedia art, is putting "NFT-Archeology" up for sale next week.
Creators get new tools to monetise their audienceIndian cos building paid-private communities, cohort-based platforms for creator economy
NFT takes art world by storm, music industry hopes to cash in on the digital goldrushIn the music world, NFTs offer hope of a valuable new revenue stream.
It can get really tough to teach science! Try art insteadArt works are a great way to raise children's interest in science.
Delhi-based startup Postergully helps artists monetise their workSethi has come up with a novel business model. His company manufactures the goods on behalf of the artists and sells it to customers.
How startups like PosterGully, Cupick and PaintCollar offer platform to young artistsThese startups are eying the global market, unlike traditional ecom cos which are fighting harder to grab the attention of local audiences.