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MICROMAX SALES
One in four smartphones made in India comes from homegrown manufacturers as exports power growthIndian companies are now making over a quarter of smartphones sold in the country. Dixon Technologies leads this surge, becoming India's la...
Micromax sees 10% sales volume coming from own digital platform by fiscal-end"The intent is to drive at least 10 per cent of the overall volumes from this platform by the end this financial year," Micromax co-founder...
Shubhajit Sen steps down as Micromax CMOSen will be replaced by Shubhodip Pal, who has been instrumental in brand development for Micromax at various stages, as CMO and COO for th...
Micromax, Flipkart to co-develop phones for sale on e-commerce siteThe phones branded Evok are likely to hit the market next week. Micromax is targeting a price segment that accounts for about 50% of the ma...
Micromax customers quite cash-less; sales down 30%Micromax’s distributors have also seen a 15-18% decline in sales. The handset vendor is offering higher credits to distributors to help cop...
Chinese smartphone firms have a dream run in India this yearChina’s largest smartphone maker Oppo’s sale in India grew to Rs 934 crore last fiscal as compared to Rs 211.5 crore in 2014-15, as per the...
Micromax sales down 6 per cent in FY16A Micromax spokesperson said the company’s revenue figures did not include sales of the premium YU brand, which is a wholly owned subsidiar...
Micromax customer services head quitsGulati, who has spent over two years in Micromax has been associated with telecom industry for more than a decade.
Micromax eyes 40% growth in 2016-17; beefs up online strategyDomestic handset maker Micromax aims to grow its sales by 40 per cent by March next year as it ramps up its product portfolio and increases...
Micromax's former chief marketing officer Shubhodip Pal joins backMicromax’s former chief marketing officer Shubhodip Pal has joined back the group in a different role - as chief operating officer at subsi...
Seeking to take on new rivals, Micromax brings back old handsThe company is roping in former execs to invigorate operations and sales, which have increasingly come under pressure from Samsung, Intex a...
Micromax Informatics CEO Vineet Taneja set to quit, promoters to take control“The promoters want to control the business and have not left much free space for the professionals, which has led to so many exits,” said ...
Micromax annual revenues cross Rs 10,000 crore in 7 years; may pip Sony in India soonMicromax has crossed Rs 10,000 cr in annual revenues during year to March 2015, and is now within striking distance of brand Sony in the In...
Micromax aims 15% TV panel market, to invest up to Rs 500 croreThe company aims to sell around 1.5 million panels in 2016 and provide the latest technology of TV viewing with an affordable price range.
Micromax in talks to sell one fourth stake to Alibaba for Rs 4,200 crore; SoftBank may join the dealMicromax is on the verge of signing an agreement to with Alibaba for Rs 4,200 cr, in what will be the first such purchase in an Indian phon...
Micromax to go for flash sales in bid to protect market shareMicromax, which clocked 54% jump in its revenues for the year ended March 2015 at around Rs 10k cr, will offer exclusive products in differ...
25% of smartphone sales to happen online in 2 yrs, predicts MicromaxWith growing consumer preference to shop online, Micromax expects 25% of its smartphones sales to come from eCommerce platforms over next t...
How Micromax managed to take on Samsung & what it should do to tackle intensifying competitionMicromax’s surge defines the changing landscape of the Indian mobile market, but it must do much more to have a sustainable leadership.
Micromax ropes in industry biggies like Khaja Muzaffarullah & Ajay Sharma to boost growthAfter setting a scorching growth pace since 2008 when it entered the Indian handset market, Micromax has hit a plateau.
- Micromax's Bling is back in market
Micromax’s Bling is back in the market after the Delhi High Court last week vacated its October order, which banned the sales and ads of Bl...