PepsiCo has introduced its premium energy drink, Adrenaline Rush, to the Indian market. This move expands their beverage portfolio, offerin...

This partnership aims to accelerate Rosada's expansion and solidify its presence in the premium children's market. The investment will fuel...

Given the latest news flow from the Gulf region, the probability is high that we might once again see the bulls attempting a comeback. As u...

Brandy, a spirit deeply entrenched in South India's culture and cinema, is now undergoing a national makeover. Despite being India's second...

Legend of Toys, an Indian toy brand, has raised R 21 crore in funding. This capital will drive growth in new play categories, marketing, an...

Prices for generic semaglutide, a popular weight-loss drug, are expected to fall by more than half in the coming months. This sharp decline...

India's liquor sales saw a rebound in the year ended March, with spirits volume growing 4% and beer volumes also rising 4%. This recovery w...

Alpha Wave Ventures reduced its stake in Lenskart through a major open market transaction, selling 2.46% holding in the eyewear retailer. D...

Diesel engines remain popular for Indian SUVs, offering torque and efficiency for long drives. However, upcoming BS7 emission standards wil...

Britannia is adopting a 'Many Indias' strategy. Startup-style teams will gain local decision-making power. This move seeks to boost agility...

Dabur India anticipates price hikes in Q1 FY27 due to persistent inflationary pressures, particularly in packaging materials, driven by Mid...

Sneakers are now a fashion statement in India. Local brands are entering the market with competitive prices and cultural relevance. These h...

Happy Friday! The Centre may be open to creating an oversight framework for the digital gold sector. This and more in today’s ETtech Mornin...

India's consumer goods sector is seeing a strong rebound. Rising temperatures are boosting sales, especially in southern regions. While Apr...

Supply chain disruptions caused by the US-Israel-Iran conflict have a second-order impact on several industries. The liquor sector is no ex...

Yezdi and BSA have launched two new scrambler motorcycles in India. The Yezdi Scrambler 350 and BSA Scrambler 650 aim to capture the growin...

D2C fragrance brand Fifth Sense has raised Rs 6.3 crore in pre-seed funding led by OTP Ventures. The startup, founded by IIM Kozhikode alum...