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LOOKALIKE BRANDS
Look-alike, sounding similar drugs likely to face strict actionEarlier, in January India's Drug Technical Advisory Board (DTAB), India's apex drug advisory body, deliberated on the issue of same brand n...
Eureka AI joins hands with Google Cloud for telecom analytics as a serviceAccording to a study, Generative AI has the potential to increase global corporate profits annually by up to $4.4 trillion.
Amazon Prime Day 2023 is here! Beware of these scams and fake texts; All you need to knowAs Amazon Prime Day arrives once more, it is important to exercise caution. In the event that you receive a text message this week or the f...
Little Ranbir Kapoor! Boy's uncanny resemblance to actor surprises netizensA video of a little boy, who bears an uncanny resemblance to Ranbir Kapoor, has gone viral on social media. Bollywood fans cannot get over ...
In rejig mode, Mahindra & Mahindra plans new logo for SUVsThe new monogram for the SUV line-up is likely to be unveiled ahead of the upcoming XUV 700 launch, which is slated in the coming weeks. Th...
IPG Mediabrands rolls out data management platform in tie-up with MediaMathThe tech firm has also launched the MediaMath Audiences product in India, which is built on the backbone of real-time consumer behaviours a...
Ramesh Chauhan plans to comeback with a new range of fizzy drinksChauhan's strategy is simple - take on MNCs such as Coca-Cola and PepsiCo in the Rs 14,000-crore domestic beverage industry.
Brands like Marico sharpen attack against lookalike items of their productsMarico took legal action and a week ago, Mumbai-based Jin-X Healthcare agreed to change its packaging and colour in an out-of-court settlem...
Nutralite's look-alike by Everlike Food Products gets restrained by Delhi High CourtZydus Wellness received ex-parte restraining orders from Delhi HC against look-alike brands and products that resemble its flagship brand N...
Pepsi Co looks to hit back at look-alikes & rivals of Kurkure with new TV commercialThe latest TV commercial of PepsiCo's flagship salty snack brand Kurkure asks viewers: Kuch bhi crunchy milega toh khaoge kya?
Ad Agencies like Amul, Quikr use 'spot-fixing' theme in their adsThe latest Amul 'Topical' shows a Srinivasan lookalike sneaking into what looks like a prison cell, in which the Amul girl is feeding to a ...
- RIM is not a tightly fisted organization; we do change to be relevant to the markets we operate in: Sunil Dutt, MD, RIM India
Foreign brands are able to do well because people have a desire to own a brand and the key thing for brands is how do you make that ownersh...
- We will focus on TV & print media as part of marketing strategies: Sunil Dutt, MD, RIM India
From being an enterprise brand to a brand for the masses was a transition well-managed by BlackBerry and the future looks equally exciting ...
- Market flooded with Smartphone look-alikes
Don’t be surprised if you spot a desi gizmo that’s a virtual replica of a high-end Nokia or even a BlackBerry.
- Dell, China Mobile join hands to develop smartphone
Dell has teamed up with China's largest mobile operator to develop a smartphone, a spokeswoman for China Mobile said on Tuesday, in a deal ...
- Delhi co in a soup over Wipro logo imitation in bulbs
Wipro Consumer Care and Lighting (WCCL) has won a court order preventing a Delhi-based company from producing bulbs with a lookalike logo o...
- In a major pain relief, court upholds Troikaa’s drug patent Of generic drug
Pharma cos building blockbuster brands of generic drugs can rest easy. In a landmark judgement, Gujarat HC has upheld the design patent of ...