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JERSEY SPONSORSHIP HISTORY
Neeraj Sharma case: How fake job offers triggered major H-1B visa fraud probe in the USUS H1-B visa fraud: A major US immigration fraud probe targets 17 naturalised citizens. Neeraj Sharma, an Indian-origin CEO, faces denatura...- FIFA 2026: Brokerages bet on sector winners as soccer World Cup set to kick offThe 2026 FIFA World Cup will bring billions to host nations. Analysts expect a surge in spending on hotels, airlines, and retail. Beer sale...
- The hidden cost of the most expensive World Cup everThe FIFA 2026 World Cup is set to begin soon. However, the tournament is facing significant controversy. Ticket prices have reached unprece...
- FIFA World Cup 2026 opening ceremony details are out: Check lineup of singers, list of events for the biggest soccer world cup in historyWorld Cup 2026 marks the second time the global soccer showcase is being co-hosted by multiple countries. The 2002 World Cup was co-hosted ...
- Team India jersey deal not overpaid as it carries a premium: Vice Chairman Neeraj KanwarApollo Tyres secures the Indian cricket team jersey sponsorship for ₹579 crore. The company believes the investment is justified despite a ...
- Apollo Tyres wins Team India jersey sponsorship rights with ₹579 crore bidApollo Tyres has emerged as the front-of-jersey sponsor for the Indian cricket team, securing the rights with a ₹579 crore bid, surpassing ...
- From Sahara to Dream11: Harsh Goenka calls India's cricket jersey as 'real brand survival test'Harsh Goenka's comment highlights the risks of sponsoring the Indian cricket team. Dream11 ended its jersey deal after a new gaming law. Ma...
- Super Over: How the IPL bowled over brands, billionaires and bored audiencesThe Indian Premier League (IPL) marks its 18th year with record-breaking ad spends, viewership, and subscribers, despite recent financial c...
- Chennai Super Kings: How the IPL juggernaut gave state-owned LIC a 6x returnChennai Super Kings' on-field dominance in the IPL has translated to significant financial gains, including a surge in its unlisted market ...
- IPL 2025 sees major sponsorship deals; Punjab Kings partners with Kshema Insurance, MI with Lauritz KnudsenAs IPL 2025 approaches, Punjab Kings and Mumbai Indians secure substantial sponsorships. Punjab Kings partner with Kshema General Insurance...
- MI signs ₹120-crore jersey deal with Lauritz KnudsenMumbai Indians has secured a three-year jersey sponsorship deal with Lauritz Knudsen, worth an estimated ₹120 crore. This surpasses their p...
- Saudi Arabia pays for naming rights to Atletico Madrid's stadium for 9 yearsSaudi Arabia has secured naming rights to Atletico Madrid's stadium for nine years, rebranding it as Riyadh Air Metropolitano. This follows...
- It is TV over OTT for IPL fans while they cheer the loudest for CSK, MI & RCBTelevision remains the favoured mode of consumption for Indian Premier League (IPL) viewers with 33% tuning in solely on TV, while OTT saw ...
- World Cup 2026: What to expect in terms of teams, locations, and structure?The football World Cup 2022 has ended in Qatar, and all eyes are now on the next world cup, which will take place in the US, Canada and Mex...
- Mumbai Indians signs fintech brand Slice as principal sponsor in biggest ever dealThe 3-year deal is pegged at around Rs 100 crore and will include a bonus if the team reaches the qualifiers.
- IPL franchises to cross Rs 500 crore in sponsorship revenues in 2020A slowdown in overall ad spends is not going to derail the plans of the eight franchises of the Indian Premier League (IPL), which, for the...
- Rajasthan Royals signs Expo 2020 Dubai as principal sponsor for IPL 2020The one-year deal will see the next World Expo appear on the front of the Rajasthan Royals' jersey. It will replace JK Lakshmi Cement, whic...
- TVS Motor becomes official sponsor of Bangladesh football teamOfficial FIFA World Cup Asian Qualifier jersey for the Bangladesh team featuring the company branding was handed over to the team.
- Vivo pays 267% premium over the base price to retain IPL rights, to shell out Rs 2,199 crore over 5 yearsAt Rs 440 cr per season, that's almost four times the base price of Rs 120 cr set by BCCI, making this the biggest sponsorship deal in the ...
- Chinese firms main sponsors for all big cricketing events & even Team India nowBe it the title sponsorship of the IPL, or the most premium and oldest sponsorship rights of the Indian cricket team, the Chinese have inva...
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