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HYDRATION CATEGORY
Energy drinks or sports drinks? : Top neurologist explains the key difference you’re missing and how it affecrs your bodyHyderabad neurologist Dr. Sudhir Kumar clarifies that energy drinks primarily offer caffeine and sugar, not true energy for workouts. He em...- Sweltering heat sets summer-goods sales on fire; consumer brands hitch qcomm ride to big businessIndia's scorching summer has fueled a surge in consumer goods sales, with quick-commerce platforms becoming the star performers. Ice creams...
- Supply6 raises Rs 48 Crores, led by Unilever VenturesCurrently generating Rs 75 crore annually, Supply6 aims to reach Rs 100 crore soon. The funding will bolster their range of daily supplemen...
- Cooling products see mixed demand in June qtr; AC sales slump, beverages, ice cream stay resilientSummer demand for products showed a mixed trend. While air-conditioner sales dipped due to unseasonal weather and rising prices, beverages,...
- The operations network behind Amazon's play to become India's everyday storeAmazon is reshaping India's quick-commerce sector through significant investments in foundational infrastructure rather than merely focusin...
- India's beauty, personal care market seen at $39 billion by 2030: FlipkartIndia's beauty and personal care market is set for a significant surge, projected to hit $39 billion by 2030. Flipkart's report reveals a s...
- Psychology says people who keep a glass of water by the bed they never drink aren’t wasteful: They’re often quieting a low background vigilance with the knowledge that if they wake up needing something, it’s already thereImagine a clear glass of water perched on your nightstand, seemingly out of place if it's untouched. Yet studies highlight that this ordina...
- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- A new-age thirst for beverages is emerging as a key force in India's consumer goods marketBeverage industry in India: Indian companies are seeing strong growth in drinks like coffee, ready-to-drink options, and protein beverages....
- Not just Andaman: After fresh gas finds, India expands oil and gas hunt along east coastIndia is intensifying efforts to discover new oil and gas reserves along its eastern offshore frontier by reprocessing decades-old seismic ...
- FIFA World Cup 2026 revenues set to top $6 billion even as India rights deal remains pendingFIFA’s 2026 Men’s World Cup is set to become the most lucrative edition in history, with combined media rights and sponsorship revenue expe...
- Delivery platforms deploy cooling cover as orders heat upPeople confined to indoors are increasingly turning to online platforms for purchases spanning daily essentials to cooling products and con...
- Why are Indians suddenly buying more vitamins after starting Ozempic-like weight loss drugs?Demand for vitamin and nutritional supplements is surging in India. This trend follows the increased availability of semaglutide-based weig...
- Yellow alert in Delhi-NCR: Temperature may touch 45°C as IMD warns of severe heatwave across Noida, Gurugram & Ghaziabad; Check forecast and safety advisoryDelhi Temperature: Delhi experienced its hottest day of the season on Monday, with temperatures soaring above 44°C in several areas. The IM...
- Delhi Temperature: IMD predicts brutal heatwave with 'yellow alert' from tomorrow; check how dangerous it could getDelhi Temperature heatwave warning: Delhi is bracing for intense summer heat with temperatures expected to reach 45°C, prompting a yellow a...
- Show of hands: Handcare has become the next big thing in skincare in the West. India is catching upA viral 15-step handcare routine by influencer Victoria Ortega has helped fuel a growing global focus on handcare, turning hands into a new...
- India seeks Mythos access; Eternal's strong Q4Happy Wednesday! India is in talks with Anthropic and the US government to give homegrown companies access to Mythos. This and more in toda...
- Delhi records soaring temperatures, check the seven day forecast for the capitalDelhi experienced a minimum temperature of 26.2°C, 2.4°C below average, with an orange alert issued for heatwave-like conditions by evening...
- Delhi heatwave 2026: IMD issues yellow alert, check forecast for next few daysDelhi is bracing for an intense summer as the India Meteorological Department issues a yellow alert for heatwave conditions. Temperatures a...
- Zydus Wellness taps Milind Soman as brand ambassador for Glucon-D rechargeZydus Wellness has appointed actor Milind Soman as the brand ambassador for its new product, Glucon-D Recharge. This marks the company's en...
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