Myntra is hosting its first GlamStream Fest in Mumbai on November 16, 2025. The event will bring together over 3,000 creators and 1,200 Bol...

Swedish fashion giant H&M is now entering India's beauty market. This move places H&M in direct competition with major players like Lakme, ...

Kendrick Lamar's Super Bowl look could have sealed the fate of skinny jeans. Wearing light wash flares and a motorcycle jacket, he fueled t...

ET was the first to report about the company’s plan to launch a new clothing and accessories brand store chain. The first store was opened ...

Vintage cuts and classic hoops are getting a fresh twist this season.

The momentum is due to the changing mindset of Gen Z and millennials.

People also searched for ways to stay connected and entertained at home

Like the show puts everyone on equal footing, it's not just big players who are seeing a surge in sales of matching sets. Homegrown brands ...

If there’s anyone who makes a compelling case for fashion fluidity, it’s Harry Styles.

The growth of healthy lifestyle has added impetus to the athleisure trend.

The designer duo also recommends combining white with other colours.

Jewel tones, textured fabrics and relaxed fits are some trends Malhotra anticipates for the upcoming season.

Street wear is one of the largest and the fastest growing categories in Myntra.

How struggling clothing brand Parx charted a turnaround, focusing on Gen Y

Fashion rental platforms are giving women access to curated aspirational looks, available at affordable prices.

Abof, whose services cover 6,000 pin codes in over 500 cities in the country, reflects the trend of offline retailers that have chosen the ...

Abof.com, a fashion brand for clothing, footwear and accessories targeted at the millennials, is seeking to redefine the online shoppers’ e...