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DEODORANT EVOLUTION
AptarGroup aims to think local and leverage globalAptarGroup’s Kanwal Tikoo talks about Aptar Beauty + Home’s commitment towards India and improving consumer experience.
30 Jul, 2018, 08.32 AM IST
ITC readies Savlon to take on Reckitt Benckiser in health and home care segmentsSavlon will be launched in categories including hand wash, sanitizer, shower gel and floor, glass and toilet cleaners, two industry officia...
31 Aug, 2015, 07.06 AM IST
Nine grooming innovations for every manFrom solid colognes to spray deodorants & bristle-free toothbrushes, there’s an army of upgraded products and procedures that make achievin...
12 Feb, 2015, 10.38 AM IST
Value-for-money packs help FMCG companies save on costs and retailers compete better with kirana storesMakers of shampoo, soap, biscuits, chips and noodles are increasingly introducing family or 'jumbo' packs of their top-selling brands in su...
17 Jan, 2014, 04.00 AM IST
Despite boom, Indian consumers are totally under-served. Here's whyRama Bijapurkar in an exclusive article says, "We eat tn chapattis each yr but still don't have a 'just heat and eat' brand that doesn't bu...
03 Jan, 2014, 07.19 PM IST
Fairness creams' segment slows down: Has the nation overcome its dark skin complex?Growth in fairness creams has slowed down dramatically. Is this a sign of a nation overcoming its dark skin complex or is it just a result ...
18 Aug, 2013, 08.04 AM IST
- P&G’s target consumer changes to ‘he’ from ‘she’
After spending decades luring women with products such as Olay skin cream, Procter & Gamble is about to tell men they need pampering too.
05 Jun, 2010, 01.37 AM IST