AptarGroup aims to think local and leverage global
AptarGroup’s Kanwal Tikoo talks about Aptar Beauty + Home’s commitment towards India and improving consumer experience.
By ET Bureau |
BCCL
Kanwal Tikoo, President, India and South East Asia, AptarGroup, talks about Aptar Beauty + Home’s purpose and its plan for India.
AptarGroup, Inc is a leading global supplier of a range of innovative dispensing solutions for the beauty, personal care, home care, prescription drug, consumer health care, injectables, food and beverage markets. It has manufacturing facilities in North America, Europe, Asia and South America.
Excerpts from an interview:
Aptar Beauty + Home is a global market leader in innovative packaging dispensing solutions. How has the evolution been in India?
The purpose of Aptar is to reimagine packaging solutions and improve everyday life for people. Aptar ventured into India in 1988. Since then, we have become an integral part of the packaging needs of all major FMCG companies in India, be it global or domestic multinationals.
How do you perceive India as a market for Aptar Beauty + Home?
Presence in India is the strategic intent of Aptar Beauty + Home. We are dedicated to this country and our investment plan reflects our approach. Over the past decade, we have introduced futuristic technologies like fine mist, aerosol accessories, air assist, BOV, SimpliSqueeze, mini-packaging solutions, e-commerce capable pumps and Airless to India.
Do you have plans of localising any of these technologies in India?
Within Aptar, the intention is always to localise dispensing solutions that benefit the consumer and marketer. We have achieved that balance through localisation of several technologies over the past few years. Some of the examples are EuroMist, which revolutionised the deodorant market with the pumpon-can format; Moritz, a hoodless twist to lock aerosol accessory; Squeeze Mist, a one-of-its-kind minipackaging solution, or Imperia, our response to ecommerce, among others.
For a value-centric India market, do you foresee acceptance issues?
As a nation, India is on the threshold of an ‘evolving market’, which is informed, well connected and demands global quality. It is a very encouraging trend for Aptar, since we are focused on designing regionappropriate products that exceed customer and consumer expectations.
How has the industry response been so far?
It has been very encouraging. We have received the India Star Packaging award for technologies like non-aerosol fine mist spray (EuroMist), mini-packaging (Easy Spray), Moritz (twist to lock actuator), BOV, product integrity barrier, and aerosol dispensing solution for portable oxygen cans.
How do you foresee the future of Aptar Beauty + Home in India?
We are committed to our marketers, consumers and society at large.
Our association with marketers is strengthening as we are processing region-appropriate innovations and contributing to society via sustainability and social response.
India is a strategic intent for Aptar Beauty + Home and we intend to leverage our global capabilities to introduce more futuristic technologies here. The aim is to think local, leverage global.
Lavender, rosemary, neroli oils, are some essential oils that can be added in your daily skin care routine for better results, say experts.
Puniti, Beauty Expert and Director, 7 Shades by Puniti Unisex Salon, points out "essential oils have amazing properties which are also used in aroma therapy and naturopathy".
Vijay Singhal, Senior Consultant Dermatologist at Sri Balaji Action Medical Institute, feels essential oils are carrier oils and should only be used with agents which can be moisturisers, body lotions and hair oils or even water.
"Use of these essential oils more than in quantity of more than three or four drops may cause irritation and even skin damages. The best property of these oils could be that they can be used in every season throughout the year," he added.
Partap Chauhan, Director Jiva Ayurveda, also said: "Massaging the scalp and hair with warm oil, preferably infused with hair nourishing herbs, is the best way to nurture the scalp and hair topically... Not only does the massage work wonders for your hair, but it also relaxes the mind and nervous system."
AptarGroup, Inc is a leading global supplier of a range of innovative dispensing solutions for the beauty, personal care, home care, prescription drug, consumer health care, injectables, food and beverage markets. It has manufacturing facilities in North America, Europe, Asia and South America.
Excerpts from an interview:
Aptar Beauty + Home is a global market leader in innovative packaging dispensing solutions. How has the evolution been in India?
The purpose of Aptar is to reimagine packaging solutions and improve everyday life for people. Aptar ventured into India in 1988. Since then, we have become an integral part of the packaging needs of all major FMCG companies in India, be it global or domestic multinationals.
How do you perceive India as a market for Aptar Beauty + Home?
Presence in India is the strategic intent of Aptar Beauty + Home. We are dedicated to this country and our investment plan reflects our approach. Over the past decade, we have introduced futuristic technologies like fine mist, aerosol accessories, air assist, BOV, SimpliSqueeze, mini-packaging solutions, e-commerce capable pumps and Airless to India.
Do you have plans of localising any of these technologies in India?
Within Aptar, the intention is always to localise dispensing solutions that benefit the consumer and marketer. We have achieved that balance through localisation of several technologies over the past few years. Some of the examples are EuroMist, which revolutionised the deodorant market with the pumpon-can format; Moritz, a hoodless twist to lock aerosol accessory; Squeeze Mist, a one-of-its-kind minipackaging solution, or Imperia, our response to ecommerce, among others.
For a value-centric India market, do you foresee acceptance issues?
As a nation, India is on the threshold of an ‘evolving market’, which is informed, well connected and demands global quality. It is a very encouraging trend for Aptar, since we are focused on designing regionappropriate products that exceed customer and consumer expectations.
How has the industry response been so far?
It has been very encouraging. We have received the India Star Packaging award for technologies like non-aerosol fine mist spray (EuroMist), mini-packaging (Easy Spray), Moritz (twist to lock actuator), BOV, product integrity barrier, and aerosol dispensing solution for portable oxygen cans.
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How do you foresee the future of Aptar Beauty + Home in India?
We are committed to our marketers, consumers and society at large.
Our association with marketers is strengthening as we are processing region-appropriate innovations and contributing to society via sustainability and social response.
India is a strategic intent for Aptar Beauty + Home and we intend to leverage our global capabilities to introduce more futuristic technologies here. The aim is to think local, leverage global.
Puniti, Beauty Expert and Director, 7 Shades by Puniti Unisex Salon, points out "essential oils have amazing properties which are also used in aroma therapy and naturopathy".
Vijay Singhal, Senior Consultant Dermatologist at Sri Balaji Action Medical Institute, feels essential oils are carrier oils and should only be used with agents which can be moisturisers, body lotions and hair oils or even water.
"Use of these essential oils more than in quantity of more than three or four drops may cause irritation and even skin damages. The best property of these oils could be that they can be used in every season throughout the year," he added.
Partap Chauhan, Director Jiva Ayurveda, also said: "Massaging the scalp and hair with warm oil, preferably infused with hair nourishing herbs, is the best way to nurture the scalp and hair topically... Not only does the massage work wonders for your hair, but it also relaxes the mind and nervous system."
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