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BRANDS BOYCOTT
Lenskart’s Peyush Bansal admits language lapse in grooming policy; denies restricting religious symbolsA screenshot of a Lenskart grooming policy that circulated online sparked the controversy. Bansal said the document does not reflect Lenska...
US FTC in settlement talks with ad companies in boycott probe, WSJ reportsThe US Federal Trade Commission is in talks with major advertising firms. The discussions aim to settle a probe into potential antitrust la...
Jack Daniel’s sales tank 62% as Canadian boycott deals a major blow to whiskey giantJack Daniel’s has been hit with one of its steepest sales drops in decades after a 62% collapse in Canadian sales. The sharp decline comes ...
Boycott Walmart: After this, People’s Union USA will go after these businesses. Here’s the listPeople’s Union USA announced a boycott of Walmart from May 20 to 26. The group accuses Walmart of harming small businesses and underpaying ...
Indian boycott of Turkish coffee, chocolates and fashion growsIndian retailers and online platforms are boycotting Turkish goods, including food and apparel, due to Turkey's support for Pakistan in its...
Watch out! Does your business pass the geopolitical test?Following India's conflict with Pakistan, Indian traders are boycotting Turkey and Azerbaijan due to their support for Pakistan. Businesses...
Boycott fever spreads: After Canada, Denmark and Europe join forces in rejecting U.S. products over trade policiesA boycott of American goods is gaining traction in Denmark and Europe as a response to President Trump's trade policies and actions, such a...
Coca-Cola and PepsiCo lose popularity to local Cola brands due to boycott over Gaza in Muslim countriesCoca-Cola and PepsiCo face significant challenges in Muslim-majority countries due to consumer boycotts amid the Gaza conflict. Local brand...
K-pop boy group NCT loses over a million followers on Instagram after announcing collaboration with StarbucksThe collaboration between NCT and Starbucks has sparked controversy, leading to a notable decrease in followers. While some members, such a...
Controversy Brews: Costa Coffee faces boycott calls over trans mural on van — what we know so farCosta Coffee is facing accusations of glamorizing "complex and dangerous surgery" due to its decision to display a van covered with a carto...
Brands cower as social media mobs run riotBrands are categorically asking creatives and marketers to steer clear of religion, politics or anything that has the potential to offend, ...
Brands and public personalities 'walk on eggshells' as social media boycotts trendIf boycotts are a form of legitimate protest, then social media users seem to have taken that to another level these days. Anything and any...
Real outrage or bot-rage: Managing the fall-out of social media backlashMarketers are dealing with a surreal impact of social media outrage and backlash against brands. Here's their offline story.
Auto giant Ford bids adieu to social media ads, presses to 'clean up' the digital ecosystemStarbucks, Coca-Cola and consumer products giant Unilever have made similar announcements.
Can #Boycott be good for business and brands?With the right premeditation, brands can wield backlash as a powerful tool to gain both exposure and support.
Politics in your shopping cart: What boycotts can and can't doIf some companies have lined up behind Trump, campaigns like #grabyourwallet try to scapegoat brands that the Trump family profits from.
- Retailers in Maharashtra to boycott UB brands
The king of good times is in a bit of a spot. The over 1,600 retailers in Maharashtra have threatened to stop selling Bagpiper and McDowell...