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BISLERI PARTNERSHIP
India Inc pulls back a bit from Gulf as cracks widen across operationsIndian consumer companies are scaling back West Asian operations due to steep losses and a fivefold surge in container costs amid the US-Is...- Reliance signs Amitabh Bachchan for packaged water brand Campa SureReliance Consumer Products Limited has appointed Amitabh Bachchan as the brand ambassador for its packaged water brand, Campa Sure. This on...
- Bisleri becomes official hydration partner for UAE cricket in three-year pactBisleri International has secured a three-year deal with the Emirates Cricket Board, becoming its Official Hydration Partner. This strategi...
- Legacy brands storm back into cricket sponsorship after RMG ban, D2C retreatEstablished Indian brands are making a strong comeback in cricket sponsorships. This shift follows the withdrawal of fantasy gaming and tec...
- WPL 2026–27 welcomes ChatGPT, Kingfisher and Bisleri in BCCI’s massive commercial pushThe Women's Premier League is set for a significant commercial boost. New partner agreements for the 2026 and 2027 seasons are valued at Rs...
- Soon, you can have pure water from Russia's Caucasus Mountains in IndiaRussian mineral water is set to debut in India by year-end with the launch of Gorji Vita, a new brand from Aqua Holding Company. The first ...
- Reliance set to launch Campa Sure water with regional partnersReliance Consumer Products is launching Campa Sure, a new mass-priced packaged water brand, aiming to disrupt the ₹30,000-crore market. It ...
- Bisleri will always remain a privately-held firm, says VC Jayanti ChauhanJayanti Chauhan, vice-chairperson of Bisleri International, affirms the company will remain private, dismissing any IPO or stake sale. Bisl...
- FMCG companies fear West Asia unrest may drive up input pricesGeopolitical tensions in West Asia may increase crude oil prices. This could negatively impact demand for packaged foods, beverages, deterg...
- Bisleri partners Apparel Group for Middle East & Africa region distributionBisleri International partners with Apparel Group to manufacture, market, and distribute its beverage portfolio in the Middle East and Afri...
- Truck makers partner with Amazon, Amul & others to develop electric commercial vehicles for last-mile deliveriesIndia's major truck manufacturers such as Tata Motors and Eicher Motors, along with startups like EKA Mobility, are collaborating with comp...
- E-commerce, FMCG demand for EVs in superfast laneDemand for electric vehicles (EVs) has doubled among ecommerce companies and consumer goods makers as they seek to reduce costs and meet ca...
- Gujarat Titans Eyes 35% revenue growth"We have achieved a 35 percent revenue growth over last year, which is a testament to our brand-building activities and team performance," ...
- Advertisers gear up for a big splash to cash in on signs of demand pickupExecutives at Godrej Group, Coca-Cola, Dabur, Maruti, Bisleri, and Lotus Herbals said they plan to invest heavily on advertising and market...
- Bisleri in deals with Delhi Capitals, Mumbai Indians, Gujarat TitansBisleri is among the biggest premium beverage businesses in India. It is the maker of the country's largest-selling packaged drinking water...
- India Inc on talent hunt to drive its ESG plansWith Prime Minister Narendra Modi having pledged that the country will reach net-zero emissions by 2070, and stringent policy and regulatio...
- Industry players join hands to launch packaging waste management venture, aim to mobilise Rs 1K crThe vision of this venture is to ensure that no recyclable packaging material ends up in landfills by 2025.
- Logistics services provider Parsel merges with Accord Ecom SolutionsParsel has merged with year-old Accord Ecom Solutions, a third-party logistics provider in a deal that marks growing consolidation in the f...
- FMCG companies like HUL, Dabur woo ragpickers to clean up sachets & lighter plastic packagingPartnership between profitable FMCG cos and penniless ragpickers is now offering a hint of a fix to 12,000 tonnes a day plastic junk pile-u...
- Bisleri looking to enter Middle East countriesBottled water major Bisleri International said it is looking at entering Middle East countries as part of its strategy to expand its overse...
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