Searched for
ADVERTISING ECOSYSTEM
Tim Cook reportedly woke up at 3:45 a.m. every day and once worked at a paper mill. Then he took over Apple from Steve JobsTim Cook concludes his fifteen-year tenure as Apple CEO today, August 31, 2026. He transformed Apple into a vastly larger and more profitab...
- OpenAI says Indian advertisers to get direct access to ChatGPT Ads as ad business hits $1 billion ARR
OpenAI said self-service access to ChatGPT Ads will begin in India later on Monday, along with Europe, the Middle East and North Africa. Th...
Semicon 2.0 takes shape; Zomato’s Hyderabad layoffsThe government has notified Semicon 2.0 to boost India’s semiconductor ecosystem. This and more in today's ETtech Top 5.
Snap sees opportunity as Indian advertisers look beyond Google, Meta: CBO Ajit MohanAdvertisers are looking beyond Google and Meta as concerns over dependence on the two platforms grow, Snap’s Ajit Mohan told ET. Snapchat h...
India’s beauty & personal care market is estimated to get a $42 billion glow-up by FY31India's beauty market is projected to nearly double to USD 42 billion by 2031. This expansion will make India the fourth-largest global bea...
Zee Entertainment looks beyond TV, bets on sports, animation and VFX for growthZee Entertainment is investing in sports and animation to build new growth engines. The company is diversifying its portfolio to capture a ...
OpenAI launches ChatGPT ads in IndiaThe ads will be for logged-in adult customers, the OpenAI announced in a statement. The company said that Plus, Pro, Business, Enterprise, ...
For centuries, Arctic cold has kept plant life small but Alaska trees are growing taller, getting greener due to climate change and this may offer hope, survival strategy for fragile eco-system against global warmingThese plants are competing for sun, nutrients, water and especially pollination in this harsh environment of limited but intense sunlight.
Media measurement must shift from outputs to business outcomes: WPP Media’s Navin KhemkaTraditional media metrics alone do not guarantee business growth today. Brands must complement these with business metrics like lifetime va...
School assembly news headlines, August 27: National, international, business, sports and education headlines for studentsSchool assembly news headlines, August 27: Floods in Nepal have caused fatalities and missing persons, prompting humanitarian aid from Indi...
Amazon, Flipkart restructure seller fees, penalties ahead of festival seasonAccording to a notice issued by Amazon India on its seller forum, the company has, with effect from August 17, 2026, changed the manner in ...
ET World Leaders Forum: Cricket is a great investment but rights costs have run out of control, says JioStar's Uday ShankarJioStar vice chairman Uday Shankar said sports, particularly cricket, has been a major investment for the company, helping it build a digit...
ET World Leaders Forum: Broader media economics key to cricket's success, says JioStar's Uday ShankarJioStar Vice Chairman Uday Shankar said cricket’s long-term success depends on broader media economics, beyond stadium attendance, as tradi...
One of a Kind Awards: Honouring AI that solves problems beyond the hypeAt the One of a Kind Awards - for early stage startups, presented by The Economic Times and Cashfree Payments, the AI Innovator Award recog...
Small towns emerge big growth driver for connected TV in IndiaConnected TV households in India now number sixty-two to sixty-five million viewers. Growth is significantly higher in smaller towns and ru...
Sebi to soon roll out AI rules with a ‘kill switch’ for stock marketSebi will soon issue guidelines for responsible AI and machine learning use in India’s securities market, with mandatory safeguards includi...
Delivering Gains! Shiprocket shares list at 35% premium over IPO priceShiprocket Share Price: The Rs 1,617.48-crore IPO, which was open for subscription from August 12 to August 14, received an overwhelming re...
UGC-NET 2026 cancellation: 60% English, Commerce questions allegedly repeated from Dec 2024 paperThe UGC-NET 2026 exams for English and Commerce were cancelled after around 60% of questions were allegedly found to closely mirror those i...
The audience behind the algorithm: How ET helps turn your AI ambition into business strategyA strategic look at how ET’s Partner With Us initiative enables enterprise technology brands like Snowflake to reach influential decision-m...
TV ad demand weakens as ratings blackout enters festive seasonTelevision broadcasters anticipate a challenging festive advertising season ahead. This comes as ratings remain withheld following a minist...