The Republican National Committee closed out August with roughly $125.6 million in cash on hand. By comparison, the Democratic National Com...

A nine-year-old Minecraft and Roblox creator reportedly used his father’s saved company card details to promote videos on his YouTube chann...

Two SME IPOs — Injecto Polymers and Century Business Media — open for subscription on September 11 and close on September 16. Injecto Polym...

PhysicsWallah shares surged over 4% after Motilal Oswal initiated coverage with a ‘Buy’ rating and a Rs 200 target price, implying about 66...

The new model can generate 30-second videos from documents, spreadsheets, slides and web pages, Alibaba Cloud said in a post on the WeChat ...

Freelancers preparing for AY 2026-27 have a new ITR submission deadline, offering relief to many. Understanding tax audit requirements is e...

Indian consumer companies are increasing festive marketing budgets by up to 20% as demand shows signs of strengthening and dealers build in...

Every rupee a company spends has to be accounted for somewhere. A cost may be charged as an expense and reduce current profit, or it may be...

Berkshire Hathaway began deploying its cash pile in Q2, buying nearly $20 billion more stocks than it sold and ending a 14-quarter selling ...

Swiggy's Instamart is targeting an impressive ₹60,000 crore in annualised net order value to achieve profitability. To reach this goal, the...

The tech company's options imply a move of about 6.6% in either direction after the company reports fourth-quarter results. By comparison, ...

The FMCG industry continued to be the largest spender and its share to overall adex moved up to 38% in 2020 compared with 33% the year befo...

The total advertising expenditure (ADEX) is expected to touch Rs 70,889 crore in 2019, the report said.

The country's advertising expenditure is expected to close at Rs 62,699 crore for this year.

The size of the market may swell to Rs 56,152 crore this year, led by a 25% increase in spending on advertising in the digital media, accor...

It has grown steadily from Rs 1,140 crore in 2010-11 fiscal to Rs 2,260 crore in 2012-2013 and further Rs 5,200 crore in 2014-15, it added.

If global sentiments have hit your company’s stocks, increase your marketing spend, say researchers at IIM, Ahmedabad and the Emory Univers...