Gen Alpha—children born between 2010 and 2025—are growing up in a fully digital world shaped by gaming, algorithms and meme culture, making...

During the Question Hour in the Lok Sabha, the minister said that the government has made provisions under the Digital Personal Data Protec...

Pop Mart CEO Wang Ning earned $1.6 billion in a single day as the company’s viral Labubu dolls sparked a global frenzy. With celebrities fl...

Infinity Toy Tronics, a Pune-based start-up, has partnered with Reliance Rise to manufacture miniature figurines of IPL players. The licens...

Rufus, as the software is known, will help users, according to Amazon, by guiding them to the toaster ovens or dinosaur toys that best fit ...

The Christmas food advertisement from Marks & Spencer for 2022 has been unveiled, and fans find it amusing. Before Christmas, M&S is renown...

While electronic toys such as expensive robots and kids’ tablets attracted 18% GST earlier, other toys such as tricycles and bicycles were ...

Pestering by children and parental guilt has helped the toy industry grow to $1.5 billion in the past few years.

Ever since their traditional task of making millions of toys has been outsourced to more efficient production units, an elf ’s job can be q...

After playing a game with an embedded food advertisement, children ate 55 per cent more candy.

daCunha Communications, which makes outdoor ads for Gujarat Cooperative Milk Marketing Federation’s (GCMMF’s) Amul brand, is under flak on ...

In most of ads, cars and action heroes were associated with males, together with power and strength and the female role was linked to beaut...

It is not surprising that from cars and insurance policies to real estate, Indian dads are getting educated by their progeny on the ways of...

Amul has issued an ad featuring the veteran CPM leader driving toy cars with the Gandhi family scion, who has the Amul girl, the brand's ma...

Toy maker Funskool India on Thursday said it has launched a new range of magnetic construction toys 'Magnext' as part of the company's plan...

DTH service providers are in talks with media planners and brands to sell space on their platform for advertising, reports Meenakshi Verma ...

US toy maker Mattel on Tuesday announced it was recalling more than 18 million Chinese-made toys worldwide, including nine million in the U...