Snack companies can't break free from sugar yetIndian snack companies face challenges in reducing sugar content. Consumers, especially teenagers and parents, desire low-sugar and high-pr...
Zydus Wellness taps Milind Soman as brand ambassador for Glucon-D rechargeZydus Wellness has appointed actor Milind Soman as the brand ambassador for its new product, Glucon-D Recharge. This marks the company's en...
Whey protein goes sachet-size to boost mass adoption in IndiaWhey protein now comes in handy sachets and convenient single scoop packs, making it easier for anyone to incorporate into their daily rout...
Zydus Wellness ropes in Katrina Kaif as brand ambassador for 'Sugar Free'"Bringing Katrina Kaif on board as Sugar Free's new brand ambassador is a step toward accelerating this growth and strengthening our positi...
Wavemaker India retains Zydus Wellness’ media mandateWhile Wavemaker India has been the media AOR for Zydus Wellness since 2013, the account was renewed following a multi-agency pitch.
Talcum brand Nycil gets into Sanitiser businessThe sanitiser product is also the first big launch on the Heinz portfolio after its acquisition in 2018. Ahmedabad-based Zydus Wellness wit...
IG International imports 130 MT of blueberries for urban consumersThese fruits are being imported for consumption majorly in Delhi, Mumbai, Bangalore, and Ahmedabad, among other cities.
IG International joins hands with Mr Apple to launch premium variety of applesDeliciously sweet and crunchy, the DIVA apple variant is naturally bright red in colour and high in flavour. DIVA apples are only available...
IG international in talks with Australian company for a joint venture"We were talking to a number of global players. However, we have now zeroed in on an Australian company," director Tarun Arora said.
IG International appoints Bollywood actor Sonu Sood as brand ambassadorThe company has also launched the Belgian Conference Pears in India in association with Belgium-based fruit company BelOrta.
Cash squeeze cuts import of exotic fruits and veggiesCompanies trying to liquidate stocks are offering discounts through organised retail.
IG International and BelOrta jointly launch Belgian Conference Pears in IndiaAccording to the company, its fresh produce procurement spans 22 countries and has handling capacities of over 31 varieties of fruits.
Sugar Free has to move beyond the cuppa, says Zydus Wellness CEO Tarun Arora“We are encouraging consumers who seek to consume products with sweetness, yet do not want to consume large portions of sugar for various h...
Zydus Wellness Q4 net down 7% at Rs 20.18 croreZydus Wellness today reported a 7.26 per cent dip in its consolidated net profit to Rs 20.18 crore for the quarter ended March 31, 2015.
- Danone Narang gives it's ready-to-drink beverage brand B'lue's creative mandate to the indy-agency Scarecrow
The indy-agency Scarecrow has won the creative mandate of Danone-Narang's ready-to-drink B'lue brand.
- Godrej Consumer mulls price hikes to offset rising input costs
GCPL is mulling price hikes on some products across all segments in the next few months as high input cost continues to put pressure on its...
- Godrej Sara Lee launches new range of fragrances
Godrej Sara Lee's Ambipur, a leading aircare brand, on Tuesday announced the launch of their new Ambirpur Aromatherapy range of fragrances.