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TCS MARATHON SPONSORSHIPS
TCS is in ‘advanced’ talks for more AI data centers in IndiaTata Consultancy Services, which just cut an agreement with OpenAI to build data centers for artificial intelligence in India, is nearing a...
TCS joins world’s top 50 most valuable brands with $57.3 bn valuationTata Consultancy Services (TCS) has been ranked among the world’s top 100 most valuable brands in the Kantar BrandZ Most Valuable Global Br...
Road runner! How TCS uses marathons to boost brand recognitionIn 2010, brand TCS was valued at $2.3 billion by Brand Finance, and it was ranked ninth in the IT services sector. By 2022, its brand value...
TCS, Infosys rank among the most valuable IT services brands globallyIn addition, Tata Sons Chairman Natarajan Chandrasekaran has ranked as the top CEO in India and stands at 25th position globally in the Bra...
The art of self-regulation by crypto players; Tata Digital’s payments playWith India's cryptocurrency laws likely to be delayed further, crypto exchanges are debating updates to their self-regulatory code of condu...
TCS is new title sponsor, tech partner of Toronto Waterfront MarathonTata Consultancy Services (TCS) recently renewed its title and technology sponsorship of the TCS New York City Marathon and became the new ...
Byju’s may go public with SPAC; Indian startups raised $6.8B in NovThe company is in advanced negotiations to go public by merging with a so-called blank cheque company that raised more than $1.3 billion in...
TCS becomes title sponsor of Jaguar Formula E racing teamTCS and Jaguar, whose Formula E team will be called Jaguar TCS Racing, will create a dynamic platform during the multi-year partnership tha...
TCS renews its sponsorship of New York Marathon till 2029Tata Consultancy Services (TCS) has signed an eight-year contract with the New York Road Runners (NYRR) to extend its title and technology ...
TCS may be new sponsor of Mumbai MarathonSources said Standard Chartered has already informed Procam about its exit plans, prompting the latter to approach TCS, an associate sponso...
Natarajan Chandrasekaran is one of first to hit the track: TrainerFrom Berlin to Amsterdam, from Boston to Tokyo and from Mumbai to New York, Chandra, as people close to him call him, has run more than a d...
At $8.7 billion, brand TCS grows fastest among global IT firmsTCS was also recognised as one of the top four global brands in IT services space for the fourth year in a row, cementing its position at t...
Your employment chances now depend on your waist sizeHealthy and well-groomed people have better chance to land employment, prosper as wellness centres are being called into corporate offices ...
Over 31,000 took part in Airtel Delhi Half Marathon; Ethiopian Atsedu Tsegay wonSunday morning saw the flag off of the ninth edition of the Airtel Delhi Half Marathon here with over 31,000 people participating in the ev...
TCS exclusive IT consultancy for 2012 Bank of America Chicago MarathonThis is the 3rd straight year TCS will sponsor all 3 major US marathons, including Boston Marathon and ING NY City Marathon.
- Indian IT companies like Wipro, TCS tap sport to raise brand value
While IT heavyweights are reluctant to put down the figures involved in funding international marathons, the numbers are believed to be aro...
Running emerges big branding opportunities for companiesRunning is no longer a solitary pursuit; a passionate and well-networked community of runners is slowly forming across many cities, big and...
- TCS becomes official technology partner of Amsterdam Marathon
TCS said it has become the official technology partner of the Amsterdam Marathon for a period of five years, from 2011 to 2015.
- TCS partners Switzerland pro-cycling team
The country's largest software vendor, Tata Consultancy Services (TCS), today said it has been appointed as the official technology partner...
- Do marathons have mass brand value?
Is marathon popular enough in India for mass brands to be associated with, or is it an elitist sport with no mass appeal?