Snickers maker Mars explores acquisition of KellanovaFamily-owned food giant Mars is exploring the potential acquisition of Kellanova, known for snacks like Cheez-It and Pringles, per sources ...
Snickers maker apologises in China for suggesting Taiwan is a country. Twitter reactsThis is after its promotional material of a limited edition Snickers bar said the product would only be available in the "countries" of Sou...
Mars begins local production of its Galaxy chocolatesThe Indian unit of the $35 billion confectionery and snacking company which makes Galaxy, Snickers, Twix, Bounty and M&Ms is straddling its...
Mars India unit in caution mode for 3-6 monthsThe Indian unit of Mars Inc, the company behind Snickers and Wrigley, said it will be cautious in the next three to six months in the count...
Rs 10 M&M’s treat from Mars just for IndiansEven Snickers, Mars’ other top-selling caramel-peanut chocolate bar, has been selling at Rs 10 in India since recently, the smallest and ch...
India a key 'accelerate' market: Chocolate maker MarsThe company is investing to strengthen its distribution network and is building a sustainable supply chain here to expand its reach beyond ...
MS Dhoni to endorse chocolate brand SnickersThe chocolate's association with the former Indian cricket captain kickstarts with a new 30 seconds television commercial.
Mars Chocolate may increase local sourcing"We are sourcing peanut, one of the main ingredients for the chocolate from India. We have an arrangement with the cultivators in Rajkot," ...
Mars International to launch global chocolate leader M&MsMars' top selling brand across markets, M&M's which tops sales of over a billion dollars, will add to the company's domestic portfolio whic...
Mars Inc stops distribution of stocks of Mars and Snickers made in NetherlandsThe company stalled consignments — either in transit or at the country’s ports — of stocks made in the Netherlands, a Mars India spokespers...
Flouted Delhi's odd-even scheme? Have a Snickers chocolate!If the odd-even scheme is extended, the company plans to repeat the activity of handing out a Snickers bar to people driving an even number...
Mars plans to source peanuts for Snickers from Saurashtra for India, Middle East and other marketsThe crunchy taste in Snickers will soon be Indian as Mars plans to source peanuts from Saurashtra for markets right from India and China.
McDonald’s, Snickers playing heavy marketing with Luis Suarez biteThe trend caught fire with Oreo’s famous “You can still dunk in the dark” tweet – sent when the power went out during a Super Bowl final.
Mars plans to start making chocolates in India within 15 months: MV Natarajan"We are evaluating local supply options, as we achieve scale. This (local manufacturing) may happen within the next 12-15 months."
Mars launches eggless snickers for veggiesKeeping in mind the number of vegetarians, Mars International today launched chocolate brand snickers in an eggless variant
Mars ropes in Rekha for Snickers to challenge Kraft Cadbury's hold on Rs 3,000-cr Indian chocolate marketMars Inc has roped in Rekha to endorse its Snickers brand in India as it looks to challenge Kraft Cadbury's hold on the country's Rs 3,000-...
- The top ten best and worst celeb ads revealed
The advertisement for Rana Pasta featuring MP Ann Widdecombe has been voted as the 'Worst Celeb Advertisement.'