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SME ADVERTISING MARKET
Simca Advertising shares list at 15% discount to IPO price on NSE SME platformSimca Advertising shares debuted on the NSE SME platform at a discount. The stock opened lower than the IPO price, surprising market watche...- Simca Advertising IPO opens today. Check GMP, subscription, price band and other detailsSimca Advertising's IPO opens Friday, aiming to raise Rs 58 crore through a fresh issue of shares priced between Rs 174-183. The Mumbai-bas...
- Rs 32 crore SME IPO of Emiac Technologies opens today - check price band, GMP, other detailsEmiac Technologies Limited's SME IPO opens Friday, aiming to raise Rs 31.75 crore through a fresh equity issuance. The company has set a pr...
- Stellar debut: Veritaas Advertising lists at 141% premium on NSE SME platformVeritaas Advertising stock debuts on NSE SME platform with a 141% premium. The oversubscribed IPO will fund new police booths, Pole Kiosks,...
- Veritaas Advertising IPO opens today: Check issue size, price band, GMP and other detailsVeritaas Advertising IPO GMP: Veritaas Advertising SME IPO opens to raise Rs 8.5 crore, offering shares at Rs 109-114. Proceeds to fund cap...
- Aspire and Innovative Advertising IPO: Check issue size, price band, GMP and other detailsAspire and Innovative Advertising IPO, Aspire and Innovative Advertising IPO size, Aspire and Innovative Advertising IPO GMP, Aspire and In...
- Karnataka offers support to SME units to raise capital through IPOsKarnataka government will bear 50% of the cost incurred by SMEs on IPOs.
- Maxposure shares debut with 339% premium on NSE SME platformMaxposure shares debut on NSE SME platform with a premium of 339.4% after a successful IPO. The IPO, consisting of a fresh equity sale of 6...
- Maxposure IPO subscription crosses 100 times on Day 2; GMP at 160% over issue priceThe IPO of Maxposure, a new-age media and entertainment company, is generating strong investor interest. The issue has been oversubscribed ...
- Advertisers don't expect a dent in Facebook ad spends in India post hate speech controversyMedia planners and advertisers do not expect the recent political controversy around the WSJ report to contribute to a dent in ad spends on...
- Lesson for marketers? Embrace polarisationMany brands are lining up to accumulate and encash ‘woke creds.’ At the same time there are brands organically working at changing conversa...
- Building brand awareness through display advertisingWith display ads you can reach new customers, build positive brand perceptions and reach wherever they are on the web.
- Understanding app monetization with Google AdMobIndian app developers are in need of app monetization techniques. When exploring revenue generation by deploying Google's in-app advertisin...
- Chasing the impossible: Building an audience organicallyContent marketing is the big picture that provides valuable knowledge to raise brand awareness while targeting a group of potential, loyal ...
- Ads in cabs: Why taxis can be an affordable, efficient advertising mediumWith transit media you can wrap a car, bus or practically anything that moves to convey a message and serve as an advertising platform.
- Why marketers should focus on Indian language content for consumersIndian language content drives almost twice the engagement and exponentially increases the reach of online content.
- Google India launches SME partner programmeGoogle India has launched a Premier SME Partner programme in the country. The chosen partners will develop, launch and manage digital campa...
- Google launches SME partner scheme for digital advertising solutions in IndiaGoogle today launched a SME partner programme and said it plans to have 30 channel partners for selling digital advertising solutions to SM...
- Telekom Malaysia, Google enter JV for online marketing to SMEsTelekom Malaysia has entered into a year-long strategic partnership with Google Inc to provide an online marketing tool for the SMEs.
- Google has 35 mn Indian SMEs on its radarIndia has an estimated 35 million SMEs, out of which only about 200,000 have an online presence through domains, sub-domains and blogs.
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