ROOHAFZA FUSION
Hamdard taps youth with Rs 7000cr ready-to-drink segmentThe company leveraged its existing strong summer drink concentra brand RoohAfza that generates about 40 per cent of the FMCG's topline clos...17 Apr, 2017, 05.55 PM IST
RoohAfza forays in ready-to-drink space; to compete head-on with Real, TropicanaThe company said the brand extension is a fusion of fruit juice and with RoohAfza in 200-ml Tetrapaks in multiple flavours.07 Sep, 2016, 05.51 PM IST
Fusion foods make a mark as dessert play key role in restaurant menuAs per National Restaurant Association of India, Indian food services industry has seen a steady growth in past few years & will grow in ne...15 Sep, 2014, 02.57 PM IST
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