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PWC REPORT GEN Z
PwC India, US to create 40,000-strong consulting JV: India to get operating controlPwC India and PwC US plan to create a 40,000-employee consulting joint venture that would be worth about $2 billion at launch. PwC India wi...- Gen Z seem richer than they really are, claims Bengaluru man: ‘They splurge Rs 500 on avocado toast but can’t buy…’; studies say it’s not mindless spendingGen Z are more likely to splurge big on treats such as avocado toasts and matcha tea than buy a home or a car. This is not just mindless bu...
- ‘Gen Z doesn’t work?’ Employee says he was still in office at 1 am as entire floor went homeA dedicated Gen Z employee found himself burning the midnight oil to finish month-end tasks solo. He pondered the implications of being ove...
- Earning Rs 2 lakh a month but scared to tell your parents about spending Rs 500 on ice cream? Financial advisor says you may have a ‘poverty mindset’. Why?Financial advisor Prem Soni says young Indians earning well may still carry their parents’ scarcity-driven money habits. He argues that hid...
- How is Gen Z affording iPhones, cafés and weekend plans on Rs 30,000-50,000? CA explains the uncomfortable truthCA Nitin Kaushik explains why Gen Z’s expensive-looking lifestyle does not necessarily indicate higher wealth. iPhones, branded sneakers, c...
- Gaja, India's first listed private equity, reports 35% rise in Q1 PAT to Rs 27.2 croreGaja Alternative Asset Management reported a 35% profit increase for the June quarter. Its income rose 26% year-on-year, reaching Rs 51.8 c...
- India's retail credit market shifts to rural, GenZ borrowers via digital platformsYounger consumers and rural households are driving India's retail credit market growth. These aspirational borrowers now account for most n...
- Human in, on or out of the loop: AI is reshaping insurance jobs, says Axis Max Life COOAs insurers move more processes to human-in, human-on and human-out-of-the-loop models, AI is changing not just how insurance works but the...
- The big Gen Z market taking over how India spends, saves and strategisesIndia's youngest generation now leads consumption spending with unique preferences. Gen Z's influence is reshaping brand strategies and inv...
- PwC India partners with Claroty for cyber-physical security in manufacturing, healthcareUnder the agreement, PwC India will combine its cybersecurity advisory, execution, and risk transformation capabilities with Claroty’s spec...
- KONE, TK Elevator seek CCI nod for India business merger after €29.4 billion global dealGlobal elevator giants KONE and TKE seek regulatory approval for their merger in India. This significant transaction, valued at over twenty...
- Gen Z and homeownership: Has the aspiration of this generation to be a homeowner disappeared?Gen Z is not rejecting homeownership. It is becoming more deliberate about the financial equation behind it. For this generation, a sensibl...
- Gen Z employee resigned when manager asked her to WFH during sick leave. Fellow Gen Z worker’s stunt goes viral: ‘He wasn’t even ready to…’Unlike millennials, Gen Z employees are in no mood to put up with a lack of work-life balance and the expectation to have no life of their ...
- Luxury watchmakers say Gen-Z buying trends call for bold changesSwiss watchmakers face declining exports and a need for innovation. GenZ consumers seek excitement and emotion over status and brand loyalt...
- The DM age has a networking problem—and it’s fearMany Gen Z professionals fear judgment, hindering their career networking efforts. This fear prevents them from seeking advice and accessin...
- ‘I appreciate their entitlement’: Millennial manager shares 3 workplace lessons Gen Z taught himA millennial manager learned valuable lessons from a Gen Z employee, who highlighted the need to protect personal time and understand one’s...
- Three in four Gen Z professionals put work-life balance ahead of leadership titles: Emeritus reportNearly three in four Gen Z professionals in India prioritise work-life balance over leadership titles, an Emeritus study found. While 60% f...
- Gen Z is breaking workplace salary taboos: Reddit post sparks debate over why young employees openly discuss payGen Z employees today are embracing open dialogue around salaries and financial goals, shaking up traditional workplace dynamics. In contra...
- India’s E&M industry resilient on strong user engagement, ad pushIndia's entertainment and media industry will grow to $36.7 billion by 2030. Digital advertising and video OTT will lead this significant e...
- China Evergrande fiasco: Court stops PwC International's attempt to distance itself from its local arm's doingsPricewaterhouseCoopers International's attempt to exit the multibillion-dollar Evergrande lawsuit has been dismissed by a Hong Kong court. ...
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