Toonz Animation, the flagship division of leading content company Toonz Entertainment, has signed a major deal with Gummybear International...

The company defines itself as a through-the-line communications agency with a special focus on out of home (OOH), promotions and retail mar...

Platinum Media’s chief executive officer Basabdatta Chowdhury is set to join Starcom Mediavest Group as chief operating officer early next ...

The Rupert Murdoch and Mukesh Ambani-promoted ISL is set to notch up Rs 100 crore in sponsorship revenues in its second season, up from abo...

According to the data, 19 crore people watched the first 59 matches on television compared with 18.9 crore TV viewers until the final last ...

State Bank of India (SBI) is open to inducting a new partner for its credit card business if its partner GE Capital decides to exit India.

Out of 60 matches scheduled to be played this season, first 20 IPL matches will being played in UAE due to the ongoing elections in the cou...

From TV commercials to music videos to experiential out-of-home campaigns, IPL teams have launched aggressive marketing campaigns during pa...

Consumer goods companies upped their media spends on the mobile platform in the past one year.

Platinum Media, a part of Madison Media Group has bagged the account of Lafarge India in Kolkata in a multi-agency pitch.

Although some media industry analysts said advertisers' response were a "bit lukewarm", broadcaster of the tournament ESPN Star said it has...

Many investors are placing their wagers on platinum following market speculation that platinum will rise faster than gold.

It is understood that the broadcaster is charging anywhere between Rs 60,000-Rs 70,000 for a ten-second ad spot for the series.

There are almost a million high-definition (HD) subscribers on DTH in India out of a total market of 50 million.

Labour unrest in SA's Marikana mines owned by Lonmin, has jacked up platinum prices by 2.8% to $1,435.20 per ounce.

Globosport, tennis player Mahesh Bhupathi's entertainment & sports solutions firm, has sold 50% stake in its brands business to Platinum Ry...

After acquiring a majority stake in WPP’s media agency Mediacom, Madison Media chairman Sam Balsara is now in the process of floating yet a...