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OMNICOM MEDIA BILLINGS
Omnicom Media claims top spot in global media billings after IPG integrationOmnicom Media has become the world's largest media management network, boasting $75.6 billion in global billings after integrating with IPG...
Wondrlab in talks to acquire Madison World from Sam Balsara in Rs 1,000 crore dealMarketing network Wondrlab is reportedly in the final stages of acquiring homegrown advertising major Madison World for approximately ₹1,00...
Omnicom restructures India leadership team after merger with IPGGlobal advertising giant Omnicom has restructured its Indian operations. Multiple agency brands are being retired, and leadership teams are...
Global cos eye majority in Madison's ad businessPublicis Groupe and Havas Network are both in discussions with Madison World, founded by Sam Balsara, to acquire a majority stake in its ad...
Publicis bags PepsiCo India’s Rs 600 crore media mandateOne of the largest advertisers in the country, PepsiCo India's media billing is close to ₹600 crore annually. WPP Companies, which held the...
Scarecrow founders Raghu Bhat and Manish Bhatt find the company's name had talk-point valueRaghu Bhat and Manish Bhatt went ahead with Scarecrow since according to them it was the most disruptive, had talk-point value and was also...
- Publicis brings in media buying arm
The Rs 16,300-crore Indian advertising industry is gearing up for some tough competition at the media buying end of the business.