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NAVIN KHEMKA
Fertilizer stocks poised for growth amid policy push: Siddhartha KhemkaInvestors are cautiously optimistic across sectors. Siddhartha Khemka of Motilal Oswal sees strength in chemicals and fertilizers, with Cor...- Paris Olympics 2024 attracted 17 crore viewers on JioCinema, Sports18The Paris 2024 Olympics captivated over 170 million viewers in India, achieving a record 1500 crore minutes of watchtime. Viacom18's extens...
- Unusual T20 cricket world cup timings impact TV viewershipThe ICC T20 Men's World Cup has seen an 8% drop in TV ratings for the first 30 matches compared to 2022, despite a 4% rise in cumulative au...
- Indian advertisers in a fix over budget for ICC T20 World Cup"The IPL is well-established and timed to perfection to Indian summers and the start of the financial year. ICC World Cup is trying to play...
- EssenceMediacom bags media mandate for Wonder CementEssenceMediacom, a media agency under GroupM, secures media mandate for Wonder Cement, the official umpire partner for IPL, marking a miles...
- JioCinema switches to displaying cumulative views for live sportsMedia experts say that cumulative views are already the accepted currency for both YouTube and Meta. The billing for a digital video ad is ...
- Free digital streaming of cricket World Cup shrinks TV viewershipThe audience reach on television for the first 11 matches of the ICC Men's Cricket World Cup 2023 has decreased by 8 per cent to 90 million...
- Navin Khemka appointed as CEO for EssenceMediacom South AsiaGroupM India has elevated Navin Khemka as the CEO of EssenceMediacom South Asia. Sonali Malaviya will serve as the Chief Strategy and Trans...
- MediaCom bags integrated media mandate for Zound Industries IndiaThe agency will be responsible for the company's media strategy, planning, buying, and implementation in the Indian market. Using its core ...
- As festival season rounds the corner, Indian companies begin planning advertising campaignsAs India Inc braces up for Diwali - the biggest shopping season, consumer durables, e-commerce and automotive companies will drive the adve...
- Ad spend may go through the roof this World CupIndia Inc is expected to spend Rs 1,000-1,200 cr on advertising to cash in on cricket mania
- GroupM’s MediaCom bags Vivo’s media mandateAs Vivo’s media agency, MediaCom will be responsible for the media strategy, planning, buying and implementation for all mass media.
- OLX appoints Maxus agency on recordFollowing a multi-agency pitch, online classifieds platform OLX has roped in Maxus as media agency on record. The incumbent agency is Zenit...
- FIFA World Cup viewership to reach 100 million this year in IndiaFIFA's quadrennial edition of the game is slated to reach 100 mn viewers in India this year, up from around 62 mn in 2010. In comparison, 1...
- News channels hike advertisement rates 20 times for poll verdictSo far this year, when it comes to ad rates, IPL 7 has hogged the limelight with advertisers coughing up nearly Rs 5 lakh for a 10-second s...
- Star India ropes in Nokia, Idea as joint sponsors for Asia CupStar India is looking to cash in on the upcoming Asia Cup cricket tournament to be held in Bangladesh, which will feature India-Pakistan cl...
- India-Australia series: Advertisers back at the crease with big money; ESPN Star claims airtime sold outAssociate sponsors include Pernod Ricard, Bharti Airtel, Microsoft, Sony, Maruti Suzuki, Exide, Tata Motors and We-Chat, Vijay Rajput said.
- Dhoni's brand value to get double-ton boostWith an annual average endorsement fee of around Rs 6 crore to Rs 10 crore, Dhoni is the highest paid in the Indian team.
- Budget 2012-13: Service tax exemption to leave advertisers with surplus fundsService tax exemption on advertising on media platforms, excluding TV and radio, could result in availability of up to Rs 1,500 crore.
- HMIL media-buying account on the blockHyundai Motor India's media buying and planning account may be up for grabs as its South Korean parent, Hyundai Motor, has invited a $1-bil...
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