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MYNTRA BEAUTY
Not seeing any slowdown yet: Nykaa Fashion CEONykaa Fashion is now a significant driver for acquiring customers for Nykaa's beauty business. Both segments are experiencing robust growth...- Myntra announces End of Reason Sale starting May 29Myntra's 24th End of Reason Sale begins May 29. Millions of customers can shop over 6 million styles. Emerging brands will debut new collec...
- Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
- Zee Entertainment sues Nykaa for using its songs in Instagram reels without licenceZee Entertainment has sued Nykaa's parent company, FSN E-Commerce Ventures, for using its songs in Instagram promotions without permission....
- Recode Studios IPO opens today. GMP among key things to know before subscriptionRecode Studios' IPO opens today, aiming to build an omnichannel cosmetics brand amidst market competition. The Rs 44.6 crore SME issue, pri...
- Tata to probe TCS Nashik case; Sharon Pais takes over MyntraTata Sons chairman N Chandrasekaran has ordered a probe into the sexual harassment case at TCS Nashik. This and more in today's ETtech Top ...
- Sharon Pais takes over from outgoing Myntra CEO Nandita Sinha, says M-Now will be big growth driverMyntra, owned by Flipkart, is expanding its rapid delivery service M-Now as a key growth area, new head Sharon Pais told ET. Despite leader...
- Rapid fashion startups are dressed to kill…but can the model keep up?Venture-backed startups are testing quick-comm for fashion, promising under-hour delivery in metro cities. Despite significant cash burn an...
- Alia Bhatt signs with Myntra to tap Gen Z in booming beauty segmentMyntra has appointed Alia Bhatt as the face of its platform and beauty business. This move aims to deepen engagement with Gen Z and millenn...
- BigBasket, 1mg founders plan transition; QED's Morris flags credit tighteningHappy Friday! BigBasket and 1mg founders are preparing to step back from day-to-day roles. This and more in today's ETtech Morning Dispatch.
- Myntra CEO Nandita Sinha's exit is latest at top level for Flipkart groupSinha’s departure marks another senior-level exit at Myntra and its parent Flipkart, which is eyeing a public listing in some months.
- India’s ‘Lush’ green market is the new battleground for global beauty giantsInternational beauty brands are changing their India strategy. They are now focusing on online sales and reaching customers beyond major ci...
- Myntra CEO Nandita Sinha to step down, Sharon Pais likely replacementSinha's exit adds to the top-level churn at the fashion ecommerce portal as well as its parent company Flipkart, which is looking to go pub...
- Beauty segment accounts for 20% of Myntra’s new customers: Nandita SinhaMyntra’s beauty segment has become a growth driver for the platform, accounting for most units sold and about 20% of new customers coming t...
- be!MYN, a Gen Z-first beauty brand to encourage self-expression, now available on Myntrabe!MYN, a new beauty brand on Myntra Beauty, is here for India's Gen Z. It offers trendy, high-quality makeup at affordable prices. The bra...
- Myntra aims to onboard 500 D2C brands under new program to push Make-in-IndiaMyntra revealed plans to onboard 500 D2C beauty and grooming brands by the end of the year through its Beauty Edit initiative. This program...
- Live commerce, beauty among key focus areas for Myntra, says new CEO Nandita SinhaSinha, who was earlier vice-president of customer growth, media and engagement at Flipkart, told ET in an interview that Myntra is focussin...
- Myntra partners skin care brand Bath & Body Works to strengthen its beauty portfolioThe Flipkart-owned fashion etailer, which earns two-thirds of its revenue from apparel, launched the personal care vertical about three yea...
- Myntra comes offline with cosmetic productsAnanth Narayanan, chief executive at Flipkart-owned Myntra-Jabong, said the company will enrol franchisees to run the beauty and cosmetics ...
- Myntra plans to enter beauty store segmentMyntra already sells more than 100 beauty and cosmetics brands including MAC, Clinique, Bobbi Brown, and Estee Lauder, on its ecommerce pla...
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