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MS DHONI ENDORSEMENTS
Brands' innings with king Kohli likely to continueKohli fronts for close to 30 brands and his annual earnings from endorsements were estimated at Rs 178.77 crore in 2021. The labels include...- MS Dhoni picks up equity in HomeLane; inks 3-year strategic partnership“As part of the partnership, Dhoni will own equity in HomeLane and become the first celebrity to endorse an end-to-end home interiors brand...
- The ad match: Tendulkar, Dada TVCs return to telly, Bollywood endorsement pie to shrink furtherAd volumes led by Kohli and Dhoni surge, while share of film actors falls in July-Aug.
- Cricketers beat Bollywood stars in celeb ad rankings; Brand Kohli most-preferred, Dhoni overtakes Big BDhoni endorses close to 30 brands including Oppo, Sunfeast and MasterCard.
- SC asks Amrapali Group to explain details of transactions, agreements with M S DhoniThe top court said it wants the entire picture to be placed before it as also the explanation of each and every transactions and dealings w...
- Dhoni becomes highest taxpayer in Bihar and Jharkhand; files ITR of Rs 12.17 croreThe 37-year-old cricketer's tax has risen from the 2016-17 fiscal year when he paid Rs 10.93 crore.
- Mahendra Singh Dhoni becomes brand ambassador for Dubai-based companyEstablished by UAE businessman Zafar Shah Khan, the Grand Midwest Group owns hotel properties in Dubai, UK and Ireland.
- Have retirements of Sachin Tendulkar and MS Dhoni who dominated endorsement space benefitted other cricketers?Have the retirements of Tendulkar and Dhoni who long dominated the endorsement space in cricket benefitted other cricketers?
- Arun Pandey: The man behind brand MS Dhoni is anti-thesis of sports agentPandey is the anti-thesis of the sports agent, rustic in his appearance, non-calculating in his ways, prone to letting down his guard.
- MS Dhoni to sell health drink, energy bars in partnership with Emcure PharmaceuticalsRhiti Sports, a firm closely associated with Indian cricket captain MS Dhoni, is venturing into health food segment in partnership with Pun...
- Brand Dhoni draws corporates like PepsiCo, Reebok, Titan into charityM S Dhoni has attracted big names like PepsiCo, Aircel, TVS, Titan, Reebok and Amrapali Group to sponsor the cricket tournament series.
- Cricketers hike ad rates after World Cup winIndustry insiders say MS Dhoni has been demanding Rs 10 crore per endorsement after having signed a deal for around Rs 6 crore just before ...
- Dhoni signs Rs 200-cr deal with Rhiti SportsAfter a pitched battle for India's most prized cricketer, Rhiti Sports bags MSD in a Rs 200-crore, 3-year deal. In pics: Dhoni weds Sakshi ...
- Aircel drops MS Dhoni from endorsing INQ handsetsWhile in one commercial, Dhoni was endorsing Aircel's handset INQ, in another one he was seen batting for Maxx Mobile. Dhoni brand pips SRK...
- Managers fight for Brand DhoniMindscapes Maestros, the celebrity and sports management firm that Dhoni is an advisor to, said Dhoni remains with the company, though his ...
- John Abraham may tie up with Dhoni's talent management firmAbraham had earlier signed a JV with Group M'Qua to handle his endorsements, but is learnt to be unhappy with the way his profile was shapi...
- Godrej-Hershey ropes in Mahi for Nutrine relaunchGodrej-Hershey Foods and Beverages, the JV set up to jointly market confectionery, snacks and beverages in India, is planning a relaunch of...
- Dhoni pips Sachin to top spotDhoni may have lost the IPL glory to Shane Warne in the last ball of the tournament, but he has managed to cement his brand image post the ...
- FritoLay ropes in MS Dhoni as its third brand ambassadorDhoni is the first cricketer to endorse FritoLay's snack foods business, even though PepsiCo has been associated with cricketers. In Pics: ...
- Young guns to blaze in future endorsement marketPost T20 World Cup success and subsequent dropping of senior player Rahul Dravid from the One-Day cricket team, celebrity managers say a ch...
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