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MIRINDA
Two-thirds of beverages will contain less than 100 calories: PepsiCoThe company planned to achieve the target by 2025 for the global market while for India it has been set at 2021, PepsiCo India Senior Vice-...29 Nov, 2017, 07.34 PM IST- PepsiCo launches Mirinda Joosy with locally sourced orangesThe new product is a portfolio expansion of the company's popular fruit flavoured beverage brand Mirinda, which is one of the eight brands ...29 Nov, 2017, 04.28 PM IST
- PepsiCo expands beverage portfolio to garner volume from main brands like 7UPThe company, which sells soft drink expanded the range of its 7UP brand with the launch of hydrotonic drink 7UP Revive.11 Mar, 2016, 04.54 PM IST
- PepsiCo, Coca-Cola set for mini cola war this summer by offering mini cans and PET bottlesPriced lower than regular bottles, mini cans and PET bottles (150-180 ml) will be used to lure consumers who don't want to have too much.11 Feb, 2016, 11.39 AM IST
- PepsiCo Chairperson & CEO Indra Nooyi meets PM Narendra ModiGlobal food and beverages major PepsiCo Chairperson and CEO Indra Nooyi today called on Prime Minister Narendra Modi.10 Dec, 2015, 09.59 PM IST
- Haryana government directs FDA to issue notices to 19 food producersVij took a serious note of this issue during his meeting with senior officers of FDA Department here today, an official release said.02 Jul, 2015, 10.08 PM IST
- Fanta, Mirinda losing popularity, Rasna and Tang preferred moreWhy? Because of its perception as a kids’ drink and popularity of non-fizzy orange drinks such as Rasna and Tang.02 Jun, 2015, 04.22 AM IST
- PepsiCo ropes in actors as brand ambassadors for Mountain DewPepsiCo India said it has roped in actors Arya and Akhil as brand ambassadors for 'Mountain Dew' brand as the company aims to strengthen it...09 Dec, 2014, 08.37 PM IST
- PepsiCo launches new marketing campaign featuring Ranbir, Priyanka Chopra & Dhoni ahead of summer seasonPepsiCo is bringing together Bollywood actors Ranbir Kapoor, Priyanka Chopra and Indian cricket captain MS Dhoni for a new marketing campai...29 Jan, 2013, 05.36 PM IST
- PepsiCo expands 'Kurkure' range, adds two new flavoursThe company has added added two new offerings - Kurkure Puffcorn and Kurkure Monster Paws in addition to the existing 5 flavours.09 Sep, 2012, 11.41 AM IST
- Leo Burnett bags Limca's creative account from Coca ColaBeverage major Coca Cola India is understood to have chosen advertising agency Leo Burnett to handle creatives for its lemon flavoured fizz...19 Mar, 2012, 02.45 PM IST
- PepsiCo launches first football ad campaign in IndiaPepsiCo launched its first football ad campaign in the country featuring Ranbir Kapoor to cash in on the gaining popularity of sport in Ind...29 Feb, 2012, 05.27 PM IST
- Coke and Pepsi heading for battle: Coke to revive Crush & Schweppes; Pepsi to launch more 7Up flavoursForget the cola war; Coca-Cola and PepsiCo are heading for a highpitched battle in the flavoured soft drinks segment this summer.25 Feb, 2012, 11.52 AM IST
- PepsiCo, Coke get ready for summer; announce new initiativesAhead of the summer season, rivals PepsiCo and Coca Cola have kicked off new launches and advertisement campaigns for different juices prod...08 Feb, 2012, 03.58 AM IST
- PepsiCo intensifies positive water balance effort at plantsThe firm has identified 4-5 locations around its plants across the country, where it will start working on water projects in the next few y...03 Oct, 2011, 04.04 PM IST
- Bajrang Dal slams use of Ramayana clippings in adsBajrang Dal today burnt the effigy of Information and Broadcasting Minister Priya Ranjan Das Munshi to protest the use of Ramayana clipping...01 Jun, 2008, 08.06 PM IST
- PepsiCo launches new commercials for MirindaCatching up with the ongoing summer season, PepsiCo - manufacturers of carbonated and non-carbonated beverages today launched a slew of com...07 May, 2008, 08.02 PM IST
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