Indian brands are disrupting sneakers — one ₹5,000 pair at a time. But can they earn trust?Sneakers are now a fashion statement in India. Local brands are entering the market with competitive prices and cultural relevance. These h...
Sony Pictures Networks India hires Harsh Deep Chhabra to lead strategy, new businessSony Pictures Networks India has appointed Harsh Deep Chhabra as Head of Strategy and New Business, with the executive joining from Godrej ...
India could be Mindshare's 2nd or 3rd largest market in 2 years: Mindshare Global CEOMindshare Global expects India to become its second or third largest market in the next couple of years, with the Indian business projected...
Mindshare bags Grand Prix in Glass Lions Category for The 6-Pack BandJosy Paul, chairman of BBDO India (also one of the Glass Lions jurors), says the response has been overwhelming.
Crayon Data to set up base in India in alliance with WPPSingapore-based big data startup Crayon Data is setting up India operations in association with WPP’s media agency conglomerate GroupM.
Mindshare topples Maxus, tops Indian media agency rankingsMindshare has emerged as the country’s top media agency, ending group firm Maxus’ four-year reign at the top of the qualitative ranking lis...
Prasanth Kumar named CEO, MindShare South AsiaPopularly known as PK, Kumar currently heads GroupM's Central Trading Group and is a member of GroupM's South Asia executive committee.
Indian mobile users prefer ads to be creatively stimulatingSmartphone and tablet users in India feel ideal mobile advertisements should be informative, creatively eye-catching and enhance their soci...
- Mindshare Brand Equity Compass 2012: Awakening to the moment of truth
The fifth edition of the Mindshare Brand Equity Compass 2012 was held on March 27 in Mumbai.
- Mindshare launches mobile marketing facility to cater to global clientele
Media agency Mindshare became the first Indian agency to set up a mobile marketing facility to cater to its global clientele in Mumbai.
- Mindshare Chennai adds some more power
Mindshare the global media and marketing services network, and a part of the GroupM operations, has announced appointment of Kavitha Sriniv...
- Mindshare Brand Equity Compass 2011: Fuelling new paradigms
Mindshare Brand Equity Compass 2011 on February 24 opened with an introduction of an enthralling stardom of the telecommunications, financi...
- Emvies ’10: Mindshare is media agency of the year
Mindshare India bagged the media agency of the year at the Emvies 2010, Bombay Ad Club's annual awards for effectiveness in marketing.
- Mindshare Brand Equity Compass on Feb 12
Mindshare marketing & media network and Brand Equity come together to present Mindshare Brand Equity Compass 2009 on Feb 12..
- Mindshare's Machiah heads for WSG
Group M’s Mindshare general manager MK Machiah has decided to call it quits. Mr Machiah is set to join the World Sport Group (WSG), the spo...
- Hindustan Unilever calls for pitch to handle ad account
Hindustan Unilever looks at others to handle its media buying business as partnership with Group M’s Mindshare Fulcrum ends.
- Srivastava is MindShare Asia-Pac CEO
Ashutosh Srivastava, currently the CEO, South Asia of media agency GroupM, will be moving to Singapore to take over as CEO, MindShare Asia-...