Axis Bank, IPG staffers among deceased in Elphinstone stampede“Axis Bank has lost a brilliant credit coordinator in Friday's mishap,“ tweeted Dharmesh Mehta, CEO, Axis Capital.
IPG Mediabrands to launch Magna in India in AugustThe new entity will be headed by Hema Malik, COO, Lodestar UM and Arun Sharma, managing partner, Initiative, in India in addition to their ...
Lodestar will aim for next Goafest Grand Prix: Nandini Dias, CEOThe one for Coca-Cola 'Support My School'. A unique multi-partner campaign born to enable children, especially girls to continue their educ...
MindShare bags the 'Agency of the Year' award at Emvies 2013The agency claimed the No 1 position with 165 points, including 3 gold, 9 silver and 6 bronze metals.
Narendra Modi the lodestar in bad timesPost Makarasankranti, good times may be here, but the stars don’t seem to favour the two main national parties, Congress and BJP.
- Stringent norms for brands to air disclaimers prominently
'Become fair in just 10 days' is one tagline you may not have missed. But that the fairness cream should be consistently applied twice a da...
- Media Abby awards: Maxus claims numero uno position, Lodestar stands second
Maxus led the pack with 10 medals, followed by Lodestar UM with nine and Mindshare with six medals.
- Microsoft announces 'Win Big with Original' ca-mpaign' across 8 cities
Microsoft along with The Times of India and Lodestar Universal has announced a 30 day long 'Win BIG with Original' campaign with the purpos...
- Emvies ’10: Mindshare is media agency of the year
Mindshare India bagged the media agency of the year at the Emvies 2010, Bombay Ad Club's annual awards for effectiveness in marketing.
- IPG in JV with Interactive Avenues for tapping digital svcs
NYSE-listed Interpublic Group (IPG) has entered the Indian digital services space by forging a joint venture with digital marketing company...
Media Abby puzzle: Is everyone a winner?Even the committee at Goafest 2010 is leaving it open for interpretation. Seems like it’s about taking the middle path on an issue which in...
- Mindshare bags Emvies’ media agency award
Media agencies gathered in strength at a glittering event in Mumbai on August 21 for the Emvies 2009, presented by the Advertising Club Bom...
- Mindshare bags top honours at Emvies 2008 media awards
WPP-owned media agencies sweeped the Ad Club of Bombay’s Emvies 2008 media awards-presented on Monday July 28 evening in Mumbai-with Mindsh...
- Ulka deal shows India's critical for IPG
Wave of mergers & consolidation in India over past year is in keeping with co’s belief that M&As are crucial for growth.
- Emvies 2007: Lodestar trumps Mindshare
The seventh Emvies, the media awards from the Advertising Club of Bombay, turned out to be a night of drama.
- Media buying space lures new players
Even as media buying and planning agencies witness a talent exodus owing to the industry’s barebone cost structure, there are a host of new...
- Lodestar, Universal McCann to merge India operations
Lodestar, the media division of FCB Ulka, and Universal McCann, McCann Erickson’s media arm, have decided to merge their operations in Indi...